Tech Talk with Jivox: Personalization and ecommerce marketing
ClickZ
JANUARY 15, 2021
Brands have to, at all costs, find the best way to predict customers’ path-to-purchase that works in the new normal. Before founding Jivox, Nesamoney founded Celequest, the market’s first business intelligence and analytics appliance, and served as its CEO until early 2007, when the company was acquired by Cognos/IBM.
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