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Top 9 Influencer Marketing Case Studies You Can’t Miss

SocialPilot

In this market, the insights derived from influencer marketing case studies become invaluable. Influencers are starting to hold a major place in every brand’s online marketing campaigns, and so are influencer marketing case studies. You should start by reading some impactful influencer marketing case studies.

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Building Great Content on Complicated Subjects: An Interview with Liz Koenig of IBM Research

Brandpoint

That’s right, as Liz’s bio for her session at Social Media Strategies Summit states, her “interest in the power of social media started in 2008 when she leveraged social media to gain sponsorship for a world record row across the Atlantic Ocean.” Follow IBM Research: Facebook | Twitter | LinkedIn.

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5 Keys to Effective Knowledge Transfer for Nonprofits

Buzz Marketing for Technology

s needs, knowledge, and the sorts of practices they face on a daily basis is critical in an effective knowledge transfer and exchange activity.". How research or any type of findings are packaged and presented can impact how readily the knowledge is put into practice.". Published Friday, June 06, 2008 8:13 PM by Rebecca.

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High-Performance Email Marketing for Attracting and Engaging.

Industrial Marketing Today

Develop your email marketing strategy first Before you begin developing customized content and using sophisticated analytics, the first order of business is to develop a sound and sustainable email marketing strategy. Let’s look at two case studies to see how industrial marketers are using email to reach and engage with industrial buyers.

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How Relevant Marketing Content Helps B2B Branding

Industrial Marketing Today

That’s a shame and here’s why — among the top ten in Interbrand’s Best Global Brands 2009 , IBM was listed at #2, Microsoft, GE and Intel at number 3, 4 and 9 respectively. We are all used to seeing case studies and they are powerful marketing content. Analytics is the new marketing creative!

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The 6 essential rules of a website redesign – Ignore them at your.

Industrial Marketing Today

It goes well beyond just cutting costs, today, it is more about accountability, analytics and engaging customers and prospects by using free or inexpensive social media tactics. Use case studies to demonstrate tangible results. The one thing that this recession has taught B2B marketers is to do more with less. of Tiecas, Inc.

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Finding B2B Social Media Tools That Add Value – not Just Time

Online Marketing Institute

But I tried to offer some hope during a May presentation in Shanghai to the Worldcom Public Relations Group , the world’s leading network of independently owned public relations firms: My 7 Best Practices for Social Media Tool Adoption: Understand your assessment context before you begin. Why do you want to test the tool?