Adobe Experience Cloud Blog

OCTOBER 4, 2011

This leads to 2008 with the emergence of social media. 2009 and 2010 became the years of analytics, where marketers began to realize the necessity of possessing activity intelligence. Now in 2011, everything has come together into one conglomerate of automated demand generation, nurturing processes, and active engagement.

Demand 48

Demand Brand Identity Branding Demand Generation 48

Adobe Experience Cloud Blog

APRIL 25, 2017

Neisser authored The CMO’s Periodic Table, which originated from a content marketing and social media strategy he created to boost his company during a tough time in 2008. Analytics: Empower your entire marketing organization with relevant and customizable dashboards. Performance statistics: “What’s a good email open rate?

Paid Search Agency 113

Paid Search Agency Marketo Marketing Budget Planning 113

Ambal's Amusings

OCTOBER 15, 2009

In order to generate leads marketers have to know how to use the analytics. I use Google Analytics and Sitemeter, and advise my clients to do the same. You don’t need an advanced degree in statistics to know that when the line goes up, you’re doing something right. in January 2008. Is it your content itself?

ROI 100

ROI B2B Marketing Paid Search Agency Planning 100

Hubspot

OCTOBER 17, 2018

Neil Patel does a pretty good job explaining the concept and talking about its origin, saying that a growth marketer is someone who uses " analytics, inexpensive, creative and innovative ways to exponentially grow their company’s customer base. " Experiment until your results are statistically significant. Let it run. Experiment Plan.

Resources 96

Resources Lead Ranking Marketing Automation Services Lead Scoring 96

NuSpark Consulting

MARCH 1, 2016

For a couple of years now, B2B marketers have been hearing the “social selling” buzzword, and there are some convincing social media statistics regarding sales through social channels. Research from 2008 indicates that people only read about 20% of the text on an average web page. Statistics bear this out. Measure Everything.

Top of Funnel 100

Top of Funnel Leads Lead Marketing Qualified Leads 100

chiefmartech

OCTOBER 30, 2016

Cross-channel attribution (or “multi-touch attribution”) became a popular concept at the time when web analytics had just completed its journey from IT to the marketing department (circa 2008). In other words, attribution requires the famous 360-degree view of a statistically significant amount of potential customers.

Marketing Attribution 40

Marketing Attribution Paid Content Work Management Analytics 40

Webbiquity

OCTOBER 5, 2010

Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. Brian Solis provides a wealth of statistics that answer these questions and more, e.g., 87% of Americans said they were familiar with Twitter in 2010, up from just 26% in 2009.

Twitter 100

Twitter Stats Tools Tips 100

Industrial Marketing Today

OCTOBER 26, 2009

You are excited until you see two key site statistics that burst your bubble. The above two web analytics are not mere statistics for your webmaster. You begin to see great results with hundreds of new visitors coming to your site everyday. They are: 1. They have a direct impact on your bottom line. All Rights Reserved.

Traffic 60

Traffic Lead Scoring Lead Ranking Top of Funnel 60

Content Standard

OCTOBER 15, 2018

That was 2008. Ready for a statistic that will make you want to cry? But beyond onsite content—because it’s far from the only distribution channel in the mix—content teams should also consider integrations with social platforms, with marketing automation tools, and with a digital asset manager for internal content activation.

Digital Asset Management 79

Digital Asset Management Enterprise Management Organization Work Management 79

Webbiquity

SEPTEMBER 10, 2012

Lisa also recently authored a guest post here on web analytics and lead scoring. Emily is Chief Technology Officer at Bookigee, an early-stage startup that builds online analytics and marketing applications for the Book Publishing Industry, in Miami. Started in Statistics Department and moved to Administration (HR) for 5 years.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

SEPTEMBER 10, 2012

Lisa also recently authored a guest post here on web analytics and lead scoring. Emily is Chief Technology Officer at Bookigee, an early-stage startup that builds online analytics and marketing applications for the Book Publishing Industry, in Miami. Started in Statistics Department and moved to Administration (HR) for 5 years.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Convince & Convert

SEPTEMBER 21, 2010

Sentiment: How much are you willing to automate verse check by hand? That said, they also have the option of assisting users in set up as it is more cost effective for them to work with the data analytics team determining objectives. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

Social Media 155

Social Media Media Paid Content Work Management 155

Convince & Convert

SEPTEMBER 21, 2010

Lifetime statistics, cross-posting, multiple accounts, etc. Tracking Google Analytics No surprise, this is my primary statistical source for Convince & Convert. Despite being free, Google keeps adding functionality to Google Analytics. Automation is the key these days and you have provided a powerful list.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Online Marketing Institute

OCTOBER 31, 2010

Lifetime statistics, cross-posting, multiple accounts, etc. Tracking Google Analytics No surprise, this is my primary statistical source for Convince & Convert. Despite being free, Google keeps adding functionality to Google Analytics. Automation is the key these days and you have provided a powerful list.

Social Media 40

Social Media Paid Content Tools Media 40

Convince & Convert

MARCH 2, 2010

Today, however, creating truly meaningful success metrics often requires a custom statistical hodge-podge that tries to tie together data points from across the social spectrum. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Business 116

Business Paid Search Agency Social Media Analysis 116

Convince & Convert

APRIL 7, 2010

This can only increase when 4SQ release the business analytics dashboard and (I assume) give more power to venue owners (e.g. Analytics are lagging behind, but once they can provide the data, there will great insights into customer behavior for businesses. Easy to semi-automate with software, etc. create their own badges etc?)

Analysis 150

Analysis Social Media Work Management Mobile Marketing 150

Buzz Marketing for Technology

JUNE 27, 2008

Most Americans, especially those in traditional blue-collar jobs such as manufacturing, have for decades watched non-skilled work being shifted to either automated systems (robotics) or to cheaper foreign labor markets. February 24, 2008 |. February 24, 2008 |. a very low wage scale. Can a computer do it faster? Gareth Howells.

Marketing Websites 100

Marketing Websites Lead Ranking Ethics Budget Programs 100

Single Grain

DECEMBER 6, 2019

Programmatic advertising means using AI to automate ad buying so you can target more specific audiences. This automation is much more efficient and fast, which means higher conversions and lower customer acquisition costs. Dive Deeper: 5 Trends that Will Define the New Vision of Marketing Automation. 2) Programmatic Advertising.

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145