Customer Experience Matrix

article thumbnail

Flytxt Offers Broad and Deep Customer Management

Customer Experience Matrix

Founded in India in 2008, its original clients were South Asian and African companies whose primary product was text messaging. Many of these systems have developed outside the United States, since prepaid phones have a smaller market share here than elsewhere. Flytxt is a good example.

article thumbnail

Quaero AdVantage CDP Bridges Identified and Anonymous Data

Customer Experience Matrix

It was purchased in 2008 by CSG International , a telecom customer communications specialist, and repurchased by the original management in 2014. It’s also common to hold all the raw data in a NoSQL data lake and extract it to a relational database where it's refined and restructured for analysis. AdVantage does that too.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

More on Marketo Financials: Despite Past Losses, Prospects Are Bright

Customer Experience Matrix

They allow for some interesting analysis. The table below throws in a reasonable guess for 2008 as well. The following analysis wouldn't change much either way.) My records suggest the company had about 25 average employees in 2008, for $5 million in expenses. at the end of 2008 and dropped to 5.7 million total.

Marketo 120
article thumbnail

SalesPredict Offers Highly Automated, Highly Flexible Predictive Modeling

Customer Experience Matrix

Back in, say, 2008, a product like this would be big news. This is possible primarily because the painstaking work of preparing data for analysis – which is where model builders spend most of their time – is avoided by connecting to a few standard sources, currently Salesforce.com and Marketo with HubSpot soon to follow.

article thumbnail

Demand Generation Implementation Survey - Background Results

Customer Experience Matrix

Hopefully I'll be able to post a more substantive analysis tonight or tomorrow. There was actually another dated 6/01/2208, which I treated as 2008. I've been having a dandy time analyzing the results of my Demand Generation Implementation Survey.

article thumbnail

Insights from Eloqua's IPO Registration Statement

Customer Experience Matrix

My analysis is below. Client counts are reported only for 2008 through mid 2011. Operating expenses grew sharply through 2008, nearly outpacing revenue. Summary: Eloqua's registration statement offers new and interesting details about its business. Eloqua last week filed for an initial public offering of its stock.

Eloqua 120
article thumbnail

Optify Lets Agencies Provide Small Business with Marketing Automation, Distributed Marketing, and Sales Enablement

Customer Experience Matrix

Optify was founded in 2008 and launched its original product, a search engine optimization (SEO) tool, about a year later. Placing them in the larger industry perspective gives me a chance to at least drop all their names and makes it easier to decide which to profile next.