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[Research Round-Up] B2B Highlights From "The CMO Survey"

B2B Marketing Directions

The CMO Survey has been conducted semi-annually since 2008, and it consistently provides a wealth of valuable information about marketing spending, trends and practices.) The Topline Report" - This report provides response data at the aggregate level for all survey questions. For most of that period, many parts of the U.S

CMO 52
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eLearning 2.0 Technologies and Concepts: Start Pages as Environments for Self-Organized Learners

Buzz Marketing for Technology

Thursday, June 5, 2008. Start Pages as Environments for Self-Organized Learners. Start Pages as Environments for Self-Organized Learners. I offered a model of an environment with six channels for: authoring, syndicating information, communication, collaboration and networking, researching, and evaluation.

Web 2.0 100
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Managing in the Virtual or Network(ed) Organization: News, views, and reviews of Work 2.0 tools, apps and practices

Buzz Marketing for Technology

Managing in the Virtual or Network(ed) Organization by Jon Husband. July 27, 2008 at 9:05 pm. · · Filed under Collaboration , Communities , Distributed Work , Enterprise 2.0 , Talent Management. He wisely chose the Linux Project as the initiative from which to draw inferences about decentralized organization.

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The Bamboo Project Blog

Buzz Marketing for Technology

In a few weeks were going to be looking at blogs in the Work Literacy course. Most organizations still see blogs as a way to push their content to learners, which to my mind makes blogs simply a multimedia e-newsletter. Sending one person to a conference can potentially educate your entire organization. But Do They Work?

Web 2.0 100
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Beautiful BABI: SiSense PrismCubed Offers Business Intelligence for Business Analysts

Customer Experience Matrix

Specifically, data from several sources can be merged on a common key, filtered, aggregated and processed through complex formulas. This runs the risk of missing some critical requirement that no vendor has yet uncovered, but it saves a ton of work. and measures (numbers which can be aggregated).

Business 120
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KMWorld.com: What are people searching for and where are they looking?

Buzz Marketing for Technology

Posted Feb 29, 2008. Although 54 percent of the companies and organizations polled had site search engines and 35 percent had intranet search engines, Figure 1 on page 9 (KMWorld, Vol 17, Issue 3) shows that 62 percent of the respondents looked first on a Web search engine. Life and work of Gandhi. DestinationCRM. Print Version.

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Live events may remain digital for the long term — words of wisdom from Certain’s CEO

ClickZ

We spoke with Certain’s CEO, Peter Micciche, to learn about their technology and how they’re working with customers to navigate the fundamental shifts in the event industry as a result of COVID-19. Q) Can you provide an overview of your professional journey and how you came work at Certain? Certain, Inc.