Remove 2008 Remove Adwords Remove Conversion Rate Remove SEM
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SEM Mystery: The Case of the Missing Leads

Webbiquity

Originally published on the WebMarketCentral blog in December 2008. Government stuff, on AdWords. Door-busting CTRs, conversion rates as respectable as that lady always sitting in the front row at church, nice ROI. Two months down the road, the AdWords campaign was in trouble. “Care for a drink? . Went great.

SEM 100
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Best of 2008: SEM Landing Pages

WebMarketCentral

Here are a few of the best posts about SEM landing page design from last year. Lead Generation Form Optimization Tips and Tricks - Google Analytics by VKI Studios Darcy Foster explains how to use Google Analytics and Omniture for conversion rate measurement, then provides tips for testing different approaches to improving conversions.

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5 Steps for Crafting an Effective B2B SEO Blogging Strategy

Online Marketing Institute

Besides Google Adwords and Bing, what other major PPC sevices are. As a result, from 2008 to 2010, blogging actually rose 3 percent as an Internet activity among all adults. Keyword reports from PPC programs: filter this report by conversion rate to find keyword topics PPC demonstrates will historically generate an action.

SEO 40
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3 More Tips for Optimizing SEM Campaigns

WebMarketCentral

The previous post on this topic advised search engine marketers to bid on their own company name and branded terms, keep keyword lists clean and cross-pollinate SEO and SEM efforts. Here are three more tips for optimizing results from SEM programs such as Google AdWords. Keep your content network clean. How often should that be?

SEM 20
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Looking Back at 400: Top 10 Posts

WebMarketCentral

10: Best of 2007: Website Design , February 4, 2008 Reviews of articles and tools on website design, including a couple of pieces from the brilliant and frequently cited Stoney deGeyter. Based on recent data, the average CTR for b2b AdWords programs remains in the 1.1%-1.3% range, with a typical conversion rate of around 2.8%. #2:

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

According to MarketingSherpa research, marketers working in social media report an average 27% conversion rate for organic search traffic, while those not using social media reported a 17% rate. 5% of Americans had heard of Twitter in 2008; that figure rose to 87% last year. Twitter has the fifth oldest. by aimClear.