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Ad Tracking: What It Is & How to Do It

Hubspot

We wrote an article here that can help you determine the right metrics to track based on the goals of your ad campaign. You can learn more about tracking parameters and how they work in this article. Look at your campaign and ask yourself: What’s the behavior I want to influence, not just something I can measure?".

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. New Chart: Survey Says Inbound Marketing Budgets on the Rise by HubSpot Blog. More than 1.5 are shared on Facebook daily.