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Influencer Marketing Tools for Finding and Analyzing Influencers

Brandwatch Marketing

For example, a food brand might target influential food bloggers in a hope that they will write or Tweet about their products and promotions. The search functionality allows you to filter influencers by types such as: bloggers, companies, and journalists. Klout is probably the most well known tool on this list.

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Six Ways to Connect with Hard-to-Reach Business Buyers

Webbiquity

Partner marketing activities can include, but aren’t limited to: cross-promoting each other’s content; co-creating content or campaigns; co-hosting webinars; and. The financial market meltdown in 2008 seemed like the final straw. co-exhibiting at trade shows and conferences. But the story didn’t turn out that way.

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Influencer Marketing: What is it and Why Should You be Doing it?

Onalytica B2B

True influencer marketing focuses on building genuine relationships with influencers, which, dependent on the circumstances may or may not be activated with financial rewards. “For B2B marketers Influencer Marketing is the practice of engaging internal and industry experts with active networks to help achieve measurable business goals.”

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Marketing influencers: our 2018 Top 30

Exo B2B

Active blog and other publications. Entrepreneur, blogger and speaker. Entrepreneur, founder and CMO of IdealSpot.com , speaker, co-author of “ Call to Action “(2005), “ Waiting for Your Cat to Bark “ (2006), “ Always Be Testing “(2008) and “ Buyer Legends: The Executive Storyteller’s Guide “ (2014). CEO of Vaynermedia.

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Influence in Marketing: our top 30

Exo B2B

In his words, “Beyond the professional influencers and industry experts are members of the media, customers, prospective customers and members of any communities that the brand is active in. Active Blog and other publications. Seeking to define them is one thing. Categorizing them, is another.

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How to Recession-Proof Your Content Marketing Strategy

ClearVoice

Brands you use every day, like Groupon, WhatsApp, and Uber incredibly got their start during the Great Recession of 2008-2009. In a survey of bloggers, marketers, and business owners, 30% said that quality content is the most important factor when determining credibility. But what should you do when the dreaded r-word finally enters?

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Best of 2008: Blogging for Business, Part 2

WebMarketCentral

There are a few dead links in here and a few service with strange terms of use, but most of these links are active and useful. As she notes, "It (building relationships with other bloggers) doesn’t work like magic! Networking takes time and effort. Ongoing effort!"

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