Remove acquisition sales-lead
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Applying Sales & Marketing Startup Experience to Enterprise

Varicent

Today's conversation is with Jenny Coupe , Senior Director of Americas Marketing at Akamai , about how she uses the Sales and Marketing experience she's gathered over her career in numerous startups and applies it to her new role in an Enterprise business. Tell me about Akamai and then a little bit about your role with the company ….

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ClickInsights: What was your "Aha" moment in 2009? - Part 2

Ambal's Amusings

Brian Carroll's blog B2B Lead Generation Blog. Mac McIntosh's Sales Lead Insights: A B2B marketing Blog. Marketo's Modern B2B Marketing. Brian Carroll's book Lead Generation for the Complex Sale. B2B Lead Generation Benchmark Study 2009. Sales Lead Expert’s Learning Center.

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Sales Pipeline Radio, Episode 234: Q & A with Jon Miller @jonmiller

Heinz Marketing

If you’re not already subscribed to Sales Pipeline Radio , or listening live every Thursday at 11:30 a.m. The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. I haven’t talked to you since the acquisition. This and A LOT MORE!

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ClickInsights: How can B2B marketers use content effectively for demand generation?

Ambal's Amusings

Brian Carroll's blog B2B Lead Generation Blog. Mac McIntosh's Sales Lead Insights: A B2B marketing Blog. Marketo's Modern B2B Marketing. B2B Lead Generation Benchmark Study 2009. Sales Lead Expert’s Learning Center. Eccolo Media 2008 B2B Technology Collateral Survey. MarketingSherpa.

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B2B Category Creators Episode 9 Transcript

Metadata

That company got acquired by Marketo. I joined Marketo for a couple of years leading their global engineering team until the Marketo got acquired by Vista. But in the past, I would say 10 years, mostly in startups then through acquisitions. Recently Vista also acquired Gainsight. Now we have 9,000 players.

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B2B Category Creators Episode 8 Transcript

Metadata

That company got acquired by Marketo. I joined Marketo for a couple of years leading their global engineering team until the Marketo got acquired by Vista. But in the past, I would say 10 years, mostly in startups then through acquisitions. Recently Vista also acquired Gainsight. Now we have 9,000 players.

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B2B Category Creators Episode 8 Transcript

Metadata

That company got acquired by Marketo. I joined Marketo for a couple of years leading their global engineering team until the Marketo got acquired by Vista. But in the past, I would say 10 years, mostly in startups then through acquisitions. Recently Vista also acquired Gainsight. Now we have 9,000 players.