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ClickInsights: How can B2B marketers use content effectively for demand generation?

Ambal's Amusings

We have invited B2B Experts to shed light on the following question: How to use content effectively for demand generation? Brian Carroll's blog B2B Lead Generation Blog. Marketo's Modern B2B Marketing. B2B Lead Generation Benchmark Study 2009. Eccolo Media 2008 B2B Technology Collateral Survey. Ardath Albee.

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ClickInsights: How to make marketing messages memorable?

Ambal's Amusings

Brian Carroll's blog B2B Lead Generation Blog. Marketo's Modern B2B Marketing. Marketing and Sales Alignment – Marketo eBook (New!). Talk directly to the target audience when creating lead generation campaigns and messages. Rebel Brown's blog Phoenix Rising. Patsi Krakoff's blog Writing on the Web.