The ROI Guy
OCTOBER 20, 2010
In the latest research from Gartner and Forrester, both IT research firms revised their annual spending projections over the next few years, predicting lower budgets and slower growth. Forrester Research: More Optimistic, But Less So Forrester Research has updated its U.S. IT spending predictions for 2010, estimating 8.1%
6sense
JULY 17, 2017
It was 2008 when small home-sharing start-up Airbnb came on the scene. Back in early 2012, I signed on as vice president of global customer success and services at Okta , a leading independent provider of identity for the enterprise. And this digital transformation is happening fast. Let me show you why. Early signs, early adopters.
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Convince & Convert
MARCH 3, 2010
Forrester Research shows that from 2009-2014, U.S. corporate expenditures on social media will increase by an AVERAGE of 34% a year , and that by 2012, as much will be spent on social media as on email marketing. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.
Webbiquity
FEBRUARY 7, 2012
Jenise Uehara Henrikson highlights the phenomenal growth of social media over the last six years, and particularly since 2008. Aden Hepburn shares a wealth of social media ROI statistics here, such as that 74% of CMOs believe they will get a handle on social media ROI in 2012. 71% of companies now have a presence on Facebook.
Convince & Convert
MARCH 2, 2010
And the fact that Forrester Research projects social media spend in the U.S. to be larger than email by 2012 doesn’t hurt, either. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.
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