The ROI Guy

JANUARY 9, 2012

For those who thought 2012 might offer some much needed relief, a new survey uncovers Executives’ pessimistic sentiment going into 2012, indicating significant economic concerns and a strong focus on cutting costs and improving efficiency versus driving growth.

Cost 40

Cost Marketing Proposals Budget Programs B2B Sales 40

markempa

JANUARY 28, 2013

Tweet During the economic downturn of 2008, while most companies were scaling back and avoiding risk, Skyline Exhibits , a global trade show exhibit company, decided to go the opposite direction and invest in innovation. Total sales in 2012 grew 6% compared to the 2.1% Increased sales from new products from 6% to 24%.

Trade Show 120

Trade Show Product Work Management Marketing Management 120

Convince & Convert

JANUARY 17, 2012

The reason why I so passionately write and speak about inbound and content marketing today is because in 2008, when the economy crashed, my company was literally on the brink of closing its doors. In fact, I still own a company in Virginia where we install inground fiberglass swimming pools.

Transparency 139

Transparency Paid Search Agency Business Marketing & Strategy 139

Webbiquity

AUGUST 26, 2014

This question is particularly compelling today as we see Facebook set new records in terms of users, market valuation and revenue growth and wait with anticipation to see if Myspace can reinvent itself after conceding its market leadership position in social networking back in 2008. Background on the two social media sites. billion users.

Paid Search Agency 100

Paid Search Agency Ads B2B B2B Thought Leadership 100

Biznology

SEPTEMBER 19, 2017

Let’s say your company was incorporated in 1974, you got your first domain name and brochureware website in 1997, had a proprietary CMS-based website built for you at great expense in 2008, transitioned to WordPress in 2012, and finally implemented blogging and a newsroom in 2016.

Google 123

Google Press Domain Marketing Management 123

NuSpark Consulting

JANUARY 11, 2013

US online ad spending, a $40 billion dollar market in 2012, is primarily made up of three formats: search, banner ads and video advertising. In 2008, no one had even heard of the App Store. By 2012, there were 585,000 available apps and more than 25 billion apps had been downloaded by iPhone users.

Mobile Marketing 100

Mobile Marketing Paid Search Agency Advertising Agencies Video Marketing 100

Marketing Insider Group

AUGUST 20, 2013

Mary Meeker’s Internet Trends Report : While the US has the highest internet penetration (78%) it ranks 10 th in new internet users from 2008-2012 behind China, India, Indonesia, Iran, Russia, Nigeria, The Philippines, Brazil and Mexico. Wearable devices have grown by 2x month over month since October 2012.

Business 100

Business Peer-to-peer Mobile Advertising Internet Marketing 100

Litmus

APRIL 1, 2021

2012 – 90 million Americans now use email on a mobile device. Although more heavily a characteristic of the ’90s, we saw a combination of glossy mixed with the bevel and emboss technique in our early emails, shown by one of Megan Boshuyzen ’s first emails she designed in 2008. 2016 – Personalization takes over.

Design 67

Design Trends Mobile Marketing Email Campaigns 67

Contently

JUNE 22, 2016

Marvel introduced the characters of Iron Man, Hulk, Thor, and Captain America between 2008 and 2011, with standalone films that explore the superheroes’ origin stories. These films existed separately until the heroes joined forces on screen in 2012’s The Avengers.

Content 84

Content Hubspot Storytelling Facebook 84

Valasys

MAY 20, 2019

It was found on 9 December 2008 & expanded to Asia in 2013 (under the name Mumbrella Asia). It started as an email newsletter & by 2012 evolved into a full-fledged news website. About Mumbrella: Mumbrella is an Australian news website focused on Marketing, PR & media industry.

Enterprise Management 56

Enterprise Management Marketing Management B2B Marketing Marketing Automation Services 56

Valasys

DECEMBER 5, 2022

2008 to 2009 – Facebook established engagement ads and also starts to offer advanced ad targeting. . 2012 – By now, it had over 1 billion users. As it had taken over Instagram in 2012, it also integrated Instagram ads. . It introduced promotion posts, mobile ads, etc. . 2014 – Facebook takes over WhatsApp.

Facebook 40

Facebook Paid Search Agency Ads API 40

Paul Gillin

JULY 19, 2013

And they’ve been doing it every year since 2008, which makes the trending data particularly useful. Sixty-nine percent of the 2013 Fortune 500 use YouTube, an increase of 7% from 2012. This represents a 4% increase since 2012. This represents a 4% increase since 2012. •

Social Media 50

Social Media Social Networks Statistics Facebook 50

Hubspot

AUGUST 14, 2018

knew he could solve this frustratingly prevalent problem with blockchain technology, so, in 2012, he founded Ripple. In 2008, Leeway Hertz launched one of the first apps on Apple’s AppStore. According to the Institute of International Finance, global payments cost $1.6 Brad Garlinghouse, a former executive at AOL and Yahoo!,

Digital Asset Management 73

Digital Asset Management Enterprise Management Marketing Management Peer-to-peer 73

Valasys

JULY 31, 2020

Industry Drive was founded in the year 2012 to provide business leaders with the information they require to move industries forward. The company was founded in the year 2008 and is headquartered in New York. The company has more than 11 million decision-makers across 20 competitive industries.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Budget Programs 40

Customer Experience Matrix

AUGUST 29, 2011

Client counts are reported only for 2008 through mid 2011. Operating expenses grew sharply through 2008, nearly outpacing revenue. The first bit of news is that revenue per client was virtually flat during that period. I expected it to grow as Eloqua sold into larger accounts. But can we really ignore professional services?

Eloqua 120

Eloqua Marketing Automation Services Terms and Conditions Paid Search Agency 120

Hubspot

FEBRUARY 23, 2017

Eons.com was launched in 2006 and shut down in 2012. Touted as “ Myspace for boomers ,” it set age restrictions that prevented anyone under the age of 50 from joining-- however, the age restriction was lowered to 40 in 2008. Ping was launched as an iTunes feature in 2010 and was closed in 2012. 5) Open Diary.

Social Networks 100

Social Networks Social Media Network Marketing Facebook 100

Marketing Insider Group

OCTOBER 21, 2015

2012 to 2014 really built industry momentum. I legitimately went blind after looking at this for an hour. This now-blanket term includes visual marketing platforms, content creation agencies, video content platforms, and UGC software. The Content Marketing Investment Build Up. Methodology: Content Marketing Technology Startups Considered.

Marketing Management 100

Marketing Management Marketing Budget Content Marketing Paid Search Agency 100

Hubspot

SEPTEMBER 21, 2017

Google's relationship with HTC isn't new, nor is its move to acquire a mobile electronics manufacturer -- in 2012, it acquired Motorola, only to amass several financial losses and eventually sell the company to Lenovo for $9.6 billion less than it bought it for. Which is part of what makes this deal so interesting.

Google 70

Google Mobile Marketing Buzz Pricing 70

Marketing Insider Group

OCTOBER 9, 2013

a day in 2010, a decrease of 100 million since 2008. Wearable devices have grown by 2x month over month since October 2012. Today’s mothers spend more time with their children than mothers did in the 1960s. Click To Tweet. billion people were still living on less than $1.25 Click To Tweet. Click To Tweet. Click To Tweet.

Enterprise Management 100

Enterprise Management Business Work Management Click Rate 100

Hubspot

MARCH 19, 2013

During the 2008 presidential election, content played an important role in electing Barack Obama. So I reached out to President Obama's Digital Director Teddy Goff and asked him to share with us the importance of content and how that changed from 2008 to 2012. The Importance of Personalized Content in Obama's 2012 Campaign.

Top of Funnel 28

Top of Funnel Personalization Digital Marketing Funnels Paid Search Agency 28

Hubspot

OCTOBER 17, 2018

In 2008, HTC became the first manufacturer to make Android devices and other brands followed. Debuting in 2012, Lyft became Uber’s most ferocious competitor. Their 2000 acquisition of Kashi allowed Kellogg’s to evolve with the natural and organic food boom -- key to maintaining their popularity as a brand.

First-Mover Advantage 71

First-Mover Advantage Work Management Marketing Management Amazon 71

KoMarketing Associates

JANUARY 2, 2014

In late 2008, Google announced the release of their crawl error report in Webmaster Tools. Here are 7 B2B link building tactics we used with success in 2013 and will continue executing and refining in the new year. 404 Inbound Link Cleanup. The crawl error report tells site owners what pages the search engine has found that are broken.

Link Building 120

Link Building Tactics Ad Building B2B 120

KoMarketing Associates

JANUARY 2, 2014

In late 2008, Google announced the release of their crawl error report in Webmaster Tools. Here are 7 B2B link building tactics we used with success in 2013 and will continue executing and refining in the new year. 404 Inbound Link Cleanup. The crawl error report tells site owners what pages the search engine has found that are broken.

Link Building 120

Link Building Tactics Ad Building B2B 120

Marketing Insider Group

DECEMBER 1, 2011

published in the Academy of Marketing Science in 2008. I found the paper really fascinating and would like to summarize it here for all of you to read and consider as you add those finishing touches to your 2012 marketing plans. So I did some research and found this great paper by Frederick E. Webster Jr.,

Enterprise Management 100

Enterprise Management Planning Terms and Conditions Work Management 100

markempa

JANUARY 11, 2011

Our first benchmark guide was published in 2009, which analyzed the use of social media in 2008. I expect if Ann poses her question again at the end of 2012, her responses will be far different. The same thing is happening all over again, except at a much faster pace. What do you think?

Social Media 120

Social Media Media Advertising Benchmark Budget Programs 120

markempa

JANUARY 11, 2011

Our first benchmark guide was published in 2009, which analyzed the use of social media in 2008. I expect if Ann poses her question again at the end of 2012, her responses will be far different. The same thing is happening all over again, except at a much faster pace. What do you think?

Social Media 120

Social Media Media Advertising Benchmark Budget Programs 120

Content Marketing Institute

DECEMBER 5, 2017

For instance, between 2012 and 2016, the company’s primary lead collection channel grew by 35% year over year. Zappos Insights began in 2008 when CEO Tony Hsieh offered headquarter tours, and public interest grew so rapidly Zappos needed a streamlined way to manage it. And the new customer acquisition rate increased by 22.5%

Class 103

Class Digital Asset Management Education Webinar Metrics 103

6sense

JULY 17, 2017

It was 2008 when small home-sharing start-up Airbnb came on the scene. Back in early 2012, I signed on as vice president of global customer success and services at Okta , a leading independent provider of identity for the enterprise. And this digital transformation is happening fast. Let me show you why.

Enterprise Management 48

Enterprise Management Work Management Marketing Management Forrester 48

Hubspot

JANUARY 21, 2019

Airbnb, a community marketplace for people to list and book accommodations around the world, was founded in 2008 out of San Francisco, California. The banner attracted roughly 1,000,000 impressions and the campaign received three MMA Global Mobile Marketing Awards back in 2012. Have a cool idea? Also, don't be afraid of the dark.).

Marketing Strategy 101

Marketing Strategy Marketing & Strategy Paid Search Agency Work Management 101

Content Standard

JULY 15, 2015

In January 2015, 17 percent of Americans reported they had listened to a podcast in the past month—almost double from 2008, Pew Research Center reported. billion downloads of podcasts in 2014, 64 percent came from mobile devices (up from 43 percent in 2012), Pew Research Center noted.

Planning 40

Planning Content Marketing Storytelling Content 40

Hinge Marketing

JUNE 1, 2015

From Blogs to Books In 2008, on the heels of both personal and professional blogging success, Wiley Publishing reached out to Paul, asking him to write a book for their famous “Dummies” series. What had begun as a personal endeavor had led to a new direction for his entire career. For Paul, five books may be just enough.

B2B Marketing 48

B2B Marketing Marketing Proposals Conversion Work Management 48

Content Marketing Today

NOVEMBER 6, 2012

They have grown from 25,000 customers in 2004 to 250,000 customers in 2008 and more than 500,000 customers in the third quarter 2012. Almost 5 years ago, we wrote about their excellent eNewsletter as an example of effective content marketing--that even small companies with low budgets could emulate.

Contact Marketing 40

Contact Marketing Contacts Work Management Marketing Management 40

Hubspot

JANUARY 25, 2023

Tom Preston-Werner, Chris Wanstrath, and PJ Hyett founded GitHub in 2008 and funded it for four years. In 2012, they got their first VC investment of $100 million and raised another $250 million in 2015. By October 2018, their annual recurring revenue was between $200-$300 million.

Validation 44

Validation Enterprise Management Work Management Paid Search Agency 44

Hubspot

MAY 29, 2014

Rowling -- Harvard University (2008). In her 2008 commencement address, J.K. ” Michael Lewis -- Princeton (2012). His 2012 commencement address focuses on the motifs of success and luck and the profound connection between the two. She is currently the CEO of Yahoo, where she has been since 2012.

Business 28

Business Television marketing Class Trust Marketing 28

Hubspot

NOVEMBER 11, 2012

He served from 2002-2008 in the Navy Band in Washington, D.C., Starting my own online marketing agency in 2007, then coming over to the rocket ship that is HubSpot in 2012, I must say there is nowhere I would rather be in order to make a difference in the radically transforming world of communications, marketing, and business.”.

Paid Content 28

Paid Content Mobile Marketing Paid Search Agency Cost Per Click 28

Industrial Marketing Today

APRIL 14, 2012

April 2012 marks a milestone for my industrial marketing company Tiecas, Inc. I launched this blog in 2008 and have written more than 160 posts about industrial and manufacturing marketing. We are celebrating 25 years in business! It has been an incredible journey so far. Come along with me as I take a trip down memory lane….

Paid Search Agency 60

Paid Search Agency Work Management Marketing Management Companies 60

Paul Gillin

JANUARY 24, 2013

Attack of the Customers analyzes customer-driven negativity campaigns like the 2010 Pampers Dry Max Facebook crisis and the 2012 beef-industry “pink slime” hysteria to identify lessons brand owners can apply to understanding customer motivations and preparing response strategies. Capacity to Destroy.

Press 50

Press Peer-to-peer Amazon BtoB 50