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5 Silly Things Digital Marketers Do

B2B Digital Marketer

He sold the firm in 2005, and in 2008 started over, creating Convince & Convert, a global digital strategy firm that’s served 40 FORTUNE 500 brands. He lives in Bloomington, Indiana (he moved there in 2010 without knowing anyone because it was easier for air travel to live in the middle) with Alyson and their dog, Marigold.

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50 Content Marketing Influencers You Need To Follow

Atomic Reach

Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn. She is a speaker, author, and current member of the LinkedIn Influencer program. Find her on Twitter & LinkedIn. Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn.

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Marketing Storytelling for 2020: Woo Customers With Age Old and Cutting Edge Techniques

Martech Advisor

I remember my first guitar lesson, in 2008, where my tutor taught me a simple phrase to remember string names – EADGBe, in the right order. The content could be in the form of words, a podcast, or a video to help customers resolve their pain areas, make better decisions, or gain a new perspective. Image source: Sparkol.

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10 Best B2B Marketing blogs for Entrepreneurs

Valasys

According to research by Forbes, 89% of the companies today compete primarily based on customer experience, as compared to 36% back in the year 2010. Read more: How Omnichannel Reputation Management Assists in B2B Branding. Certainly, companies have a long way to go in terms of optimizing their customer experience management (CXM) thresholds.

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Content Auditing and Mapping it to the Industrial Buy Cycle

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website Content Auditing and Mapping it to the Industrial Buy Cycle by Achinta Mitra on September 3, 2010 in B2B Lead Generation , Content Marketing , Industrial Marketing Strategies , Integrated Industrial Marketing These days it is popular to say “Content is marketing currency.”

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Social Media Budget Ratio in B2B Marketing

Buzz Marketing for Technology

Which prompted a question by Scott Zosel about how much should you allocate for Social Media in your budget – and so I created the Social Media Budget Ratio (SMBR) post back in 2008 which was good but it lacked historical data like I have now. Share this on Linkedin. So here is my take …. Take for example your classic white paper.

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How Relevant Marketing Content Helps B2B Branding

Industrial Marketing Today

Use video testimonials and/or interview your customers and convert them into podcasts. Copyright © 2010 Tiecas, Inc. We are all used to seeing case studies and they are powerful marketing content. Add a new twist to this old workhorse by telling your story in different ways.