customer 
Paul Gillin
JANUARY 24, 2013
New Book Explores Recent Epidemic Of Online Customer Assaults on Businesses. ‘Attack of the Customers’ Helps Marketers and Business Owners Manage and Prevent Reputation Threats Carried on Blogs and Social Networks. How to create a culture that puts customers first.
Paul Gillin
AUGUST 29, 2012
This an excerpt from the opening chapter of Attack of the Customers: Why Critics Assault Brands Online and What You Can Do About It by Paul Gillin and Greg Gianforte. In March, 2010, Procter & Gamble announced the most significant technical advance in disposable diapers in a quarter century.
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