Convince & Convert

FEBRUARY 23, 2010

February 23rd, 2010 |Written By: Jay Baer | View Comments Tweet Is your social media program about asking, or answering? Hey, your positive feedback on my personal blog was extremely encouraging… can you take a look at my newly formed company's blog as well? Like Sonny divorcing Cher (or was it the other way around?)

Social Media 117

Social Media Webinar Metrics Media Marketing & Strategy 117

Convince & Convert

MAY 11, 2010

By contributing genuinely will make the users believe that you know what you are saying and can build credibility in your network! By contributing genuinely will make the users believe that you know what you are saying and can build credibility in your network! This approach will certainly generate sizzle but will it sell the steak?

FAQ 137

FAQ Top of Funnel Paid Search Agency Social Media 137

Convince & Convert

AUGUST 18, 2010

How can we find the most influential bloggers and get them to write about our client? As a blogger, I receive misplaced pitches for the most part from agencies in Calif and New York who don't know me from a hole in the wall, and have never taken the time (clearly) to read the blog or get to know me. Does that make sense?

PR 160

PR Social Media Paid Content Media 160

Convince & Convert

JULY 14, 2010

Personally, I have had to serve in the positions of jester, leper, and pariah in my efforts to have others adopt social media strategies. We Are Not Alone Serving as the organization’s advocate for adopting social media can be a test of passion and commitment. With the low/no cost of entry, it does cost time – your time.

Social Media 134

Social Media Webinar Metrics Media Marketing & Strategy 134

Convince & Convert

SEPTEMBER 21, 2010

It’s about having a strategy for making your company or organization more like a person and less like a machine. Too often, the humanization part gets overlooked in an effort to create a “user-generated video contest widget that we’ll launch on Facebook with support from Ustream.&#

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Online Marketing Institute

NOVEMBER 8, 2010

The following five case studies lend insight into how B2B marketers can use social media to generate leads, create specialized communities, improve SEO, become knowledge sources, and strengthen marketing campaigns. Regus , a global provider of workplace solutions, recently experimented with using social media for lead generation.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

The ROI Guy

JANUARY 17, 2011

As today’s buyers are empowered by the Internet to do their own research and drive their own purchasing due diligence – engaging sales later than ever, or not at all – easy to use versions of these diagnostic tools need to be on-line, readily available, interactive and personalized to empower self-service research.

Budget Programs 40

Budget Programs Marketing Automation Services Enterprise Management ROI 40

Online Marketing Institute

JULY 31, 2012

Lead Generation. Sales & Marketing. --> Bloggers. --> Resources. 2010 Eddie and Ozzie Awards Call for Entries OPEN! 2010 Eddie and Ozzie Awards Call for Entries OPEN! 2008 FOLIO Award Winners. only ask that you refrain from personal comments and remarks that are off topic. Reader Service and Lead Generation.

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

B2B Marketing Zone Posts

NOVEMBER 2, 2010

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Is social media creating a generation of cowards? in the 1960s.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Hubspot

DECEMBER 30, 2011

AddThis - AddThis is a social bookmarking service that provides a code users can put on their websites so that when people visit that site, they have the option to share via Facebook, Twitter, etc. Avatar - An avatar is an image or username that represents a person online within forums and social networks.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

JUNE 23, 2010

Avatar - An Avatar is an image or username that represents a person online within forums and social networks. is a free URL shortening service that provides statistics for the links users share online. Boxee - Boxee is a social video application that allows users to watch online videos on their TVs and computers.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Webbiquity

JANUARY 17, 2011

Americans spent nearly a quarter of their time online on social networking sites and blogs in 2010, up from 15.8 70% of bloggers are organically talking about brands on their blog, and 38% of them post brand or product reviews. At its current rate, Twitter will process almost 10 billion tweets in 2010. 40 percent of U.S.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

B2B Marketing Zone Posts

DECEMBER 1, 2010

Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010 Building an engaged community through a business blog can be extremely difficult — sometimes impossible. Look at companies like General Electric who do an amazing job with their blog and yet have almost no “community or comments at all.

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Convince & Convert

JULY 22, 2010

According to a recent Social Media and Online PR Report from Econsultancy , 86% of companies surveyed planned to spend more on social media marketing in 2010, but only 25% say they have gained “real, tangible value&# from the medium.

Social Media 128

Social Media Media Paid Search Agency Webinar Metrics 128

Convince & Convert

JUNE 15, 2010

If you have a contact us form, an online lead generation form, an email newsletter sign-up, or a shopping cart, why are you still only asking for name, address, and email address? Now you know that person is active on those social outposts. While this integration is intended for personal use, you can utilize it for your business, too.

Social Media 153

Social Media Ideal Customer Profiles Paid Content Media 153

Convince & Convert

APRIL 8, 2010

The thing I found hugely frustrating about the iPad is lack of multi-user support. If you have two people use the device with different iTunes accounts, you can't update or change apps that one person installed without their iTunes password. The thing I found hugely frustrating about the iPad is lack of multi-user support.

Paid Search Agency 136

Paid Search Agency Content Social Media PR 136

Online Marketing Institute

OCTOBER 1, 2010

The Techcrunch acquisition dispels those myths 2 days ago « People on the Move in the Social Business Industry: Sept 21, 2010 Upcoming Research Teaser: What do Employers Want in a Corporate Social Media Strategist? As a result, users don’t have to initially register to your website in order to verify their identity.

Social Networks 40

Social Networks Enterprise Management Marketing Websites Work Management 40

Convince & Convert

AUGUST 26, 2010

There’s a bonus feature that automatically selects winners of online contests, via random number generator. Schoenfeld says that the original RowFeeder project was intended to integrate into Google Spreadsheets (and it still does), but the recent addition of Excel tie-ins open up the user base substantially. No problem.

Social Media 119

Social Media Media Webinar Metrics Work Management 119

Online Marketing Institute

JANUARY 4, 2011

I may be biased, but if you are client-side and working with consultants advising you on digital but they don’t participate personally – ask yourself: shouldn’t they ? Niche is overrated, personality underrated. Remember, you need to write on topics that will generate organic links.

Tactics 40

Tactics PR Planning Buzz 40

Online Marketing Institute

NOVEMBER 4, 2010

The following five case studies lend insight into how B2B marketers can use social media to generate leads, create specialized communities, improve SEO, become knowledge sources, and strengthen marketing campaigns. Regus , a global provider of workplace solutions, recently experimented with using social media for lead generation.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Convince & Convert

JUNE 8, 2010

June 8th, 2010 |Written By: Jay Baer | View Comments Tweet Sure, the speed and always-on nature of the real-time Web makes it a daunting and challenging environment. I suppose if we said generate leads by listening it may have an impact instead of listening to conversations to find new opportunities. Biz owerns, clients, customers.

Social Media 128

Social Media Paid Content Media Paid Search Agency 128

Online Marketing Institute

NOVEMBER 1, 2010

by anya on Russia Has World's Most Engaged Social Network Users In Cincinnati Ohio is a. Corrected now :) 4 days 10 hours ago More tweets » This blog reflects the personal opinions of individual contributors and does not represent the views of Futurelab, Futurelabs clients, or the contributors respective employers or clients.

Statistics 40

Statistics B2B Marketing Top of Funnel B2B 40

Convince & Convert

APRIL 22, 2010

April 22nd, 2010 |Written By: Jay Baer | View Comments Tweet Maybe what we need is a little deconstruction. You’ll perhaps remember that “social media&# was originally coined to reference user-generated content. In other cases, they are the new influencers, bloggers and taste-makers. Whatchew Talking Bout?

Social Media 128

Social Media Paid Content Media Advertising Agencies 128

Webbiquity

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. Senior marketing execs see their companies moving to social media in 2010 by The Viral Garden. While 28% of U.S.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Convince & Convert

APRIL 7, 2010

I’ve personally discovered several restaurants that way). Sure, the number of users is fairly small today, but Foursquare and Gowalla give businesses incredible insight into their audiences. Is it scalable to give every single mayor or person who checks in 20 times something for free?

Analysis 150

Analysis Social Media Work Management Mobile Marketing 150

Convince & Convert

JUNE 23, 2010

What is the next generation of crowdsourcing? The 3 C’s of Next Generation Crowdsourcing: Co-Creation, Constant, and Control Co-Creation There are people out there that love your product. Next-generation crowdsourcing always recognizes effort via reward, social status, and incentives that are meaningful to the user.

Social Media 121

Social Media Media Paid Content Webinar Metrics 121

Online Marketing Institute

MARCH 13, 2011

ReadyContacts is a provider of role-based contact lists for targeted demand generation campaigns. Right from lead data capturing, lead nurturing to lead qualification , technology has been evolving to help automate the demand generation process and help marketing and inside sales work smarter. Do You Know Them?

Sales Qualified Leads 40

Sales Qualified Leads ReadyContacts High Quality Lead netFactor 40

Convince & Convert

SEPTEMBER 20, 2010

August 12th, 2010 |Written By: Jay Baer | View Comments Tweet We built our own Frankenstein. The actual reach of Twitter is actually double the user base. Overwhelmingly, respondents in the study prefer interacting with official, branded accounts rather than personal accounts from employees. Wrong approach. Which do you believe?

Twitter 145

Twitter CRM Business Paid Search Agency 145

Convince & Convert

JUNE 16, 2010

Buzzing or creating awareness we think generate incremental sales is worthless. But how many apps are truly needed by users and used as part of everyday life? So, sorry… you touched a hot-button issue for me, personally. So, sorry… you touched a hot-button issue for me, personally. There’s hope!

Social Media 119

Social Media Paid Content Media Webinar Metrics 119