Biznology

AUGUST 16, 2010

If you believe that Google's Zeitgeist is a good proxy for "the spirit of times" as its name claims, last year we apparently cared more about Jon and Kate and Twilight's New Moon than about the presidential inauguration, and there was also a quite unusual interest in paranormal activity : Google Zeitgeist (US) - 2009 News - Fastest Rising.

Digg 80

Digg Stats Twitter Social Media 80

Hubspot

APRIL 3, 2017

I brewed up a nice Blonde Ale, and while that was fermenting I set out to create a packaging design that would reflect my personal identity.". 3) Personally Delivering Donuts. Dress up as a Postmates delivery courier to personally deliver donuts to the companies he admired -- with his resume attached, of course. His solution?

Advertising Agencies 75

Advertising Agencies Paid Search Agency Creativity Work Management 75

Conversica

DECEMBER 20, 2022

Our company was founded in 2007 and our product launched in 2009. Do you recall that this was during the 2008 Great Recession? Sports fans are some of the most dedicated customers around—and they love the personalized attention that our RDAs can provide them at scale. And it’s easy to understand why.

Enterprise Management 98

Enterprise Management Work Management Budget Programs Lead Ranking 98

Convince & Convert

MARCH 30, 2015

When asked why he goes negative, Scott says this strategy is twofold: It matches his personality, so it’s genuine. When he started on Twitter in 2008, he thought it was stupid. So, he lived on Twitter for 30 days – really lived , tweeting 7,000 times in January 2009.

Rules 140

Rules Content Paid Search Agency Viral Marketing 140

Industrial Marketing Today

APRIL 28, 2010

I found a very helpful presentation on blogging styles by Rohit Bhargava , a founding member of the pioneering 360 Digital Influence team at Ogilvy and author of the award winning new marketing book, Personality Not Included. In the slideshow, Rohit shows you 25 different styles of blogging and when to use each one.

Web 2.0 60

Web 2.0 Privacy Policies Buying Cycle RSS 60

Bluetext

FEBRUARY 14, 2024

Analyzing that figure probably comes down to whether you are a glass half-empty or half-full kind of person. Pallas Advisors / Pallas Ventures / Pallas Foundation: Richard Spencer , former secretary of the Navy (2019) Snowpoint Ventures : Doug Philippone , former Army Ranger (2008) J2 Ventures : Patricia D.

Enterprise Management 36

Enterprise Management Work Management Marketing Management Startups 36

markempa

FEBRUARY 18, 2009

Marketers are personalizing messages more than ever, segmenting their lists to create the most focused targets possible, and are testing to the hilt. There are some interesting “Case Studies” that will hit home for marketers investigating ways to integrate social media marketing into their 2009 plan. In fact, it’s far from it.

Web 2.0 120

Web 2.0 Planning PPC Case Study 120

Buzz Marketing for Technology

DECEMBER 10, 2009

2009 Report on American Consumers 3.6 Between 1980 and 2008, bytes consumed increased 350 percent, for an average annual growth rate of 5.4 Ok I admit it I am a bit of a data geek but I cant help myself when I see stats like this in a recent study titled How Much Information?

Stats 100

Stats Tagging Studies Relevance 100

Outgrow

MAY 23, 2022

The Podcast – Cutting through the Clutter – “Content Marketing” from the POV of the person who coined the term: Joe Pulizzi. Joe Pulizzi: Yeah, because it doesn’t matter if it’s digital, it’s in person. It was a mystery thriller, which featured a marketing person at the center.

Content Marketing 52

Content Marketing Work Management Personalization Lead Ranking 52

Industrial Marketing Today

JUNE 15, 2010

Success story #3: Consultant specializing in accelerating business growth for global companies Redesigned his business website with personal branding and highlighting his expertise using an online article library. Copyright © 2010 Tiecas, Inc.

CMS Development 60

CMS Development Marketing Websites Work Management Web 2.0 60

Buzz Marketing for Technology

JUNE 27, 2008

Conferences Talent Management Magazines Strategies 2009: Innovation to Impact. February 23rd — 25th, 2009 The Ritz-Carlton, Laguna Niguel, Dana Point, California. Published May 2008. Compensation is not tied to the value a person adds to the business," said one top performer. Back Issues. See More Events.

Fulfillment 100

Fulfillment Copyright Knowledge Base Differentiation 100

Industrial Marketing Today

JUNE 29, 2010

That’s a shame and here’s why — among the top ten in Interbrand’s Best Global Brands 2009 , IBM was listed at #2, Microsoft, GE and Intel at number 3, 4 and 9 respectively. Most CEOs of manufacturing, engineering and technical companies do not believe in the value of brand building and consider it the domain of consumer marketing (B2C).

Relevance 60

Relevance B2B Marketing Web 2.0 Brand Identity 60

ClearVoice

OCTOBER 21, 2022

Brands you use every day, like Groupon, WhatsApp, and Uber incredibly got their start during the Great Recession of 2008-2009. Focus your attention on customer experience and behavior to deliver targeted, personalized messaging that increases customer trust and loyalty. Click To Tweet.

Planning 96

Planning Marketing Budget Marketing Strategy Marketing & Strategy 96

The ROI Guy

JULY 19, 2012

Our recommendation, and one we embody in our latest generation of customized value selling marketing tools, is to combine the best logical business case elements with the emotional attention-getters, leveraging a three step engagement process to: Personalize , Challenge and Engage.

Personalization 40

Personalization Peer-to-peer Marketing Proposals Differentiation 40

Industrial Marketing Today

AUGUST 3, 2010

Influence: This is a measure of the likelihood of a person recommending your company or brand. Bigger the number, the better is your name recognition. If you have a blog, look at the number of comments left by your readers. Copyright © 2010 Tiecas, Inc.

B2B 60

B2B Marketing Analytics Tools Web 2.0 Buying Cycle 60

Chris Koch

OCTOBER 30, 2009

And yet our latest annual survey of 355 buyers of complex IT solutions, How Customers Choose Solution Providers, 2009: The Importance of Personalization, Epiphanies, and Social Media, shows that the door to the C-suite is opening up. CEOs Use Social Media More than Other Buyers. You can download an abbreviated summary here. ).

Social Media 100

Social Media Peer-to-peer Enterprise Management Media 100

Buzz Marketing for Technology

DECEMBER 10, 2009

2009 Report on American Consumers. Between 1980 and 2008, bytes consumed increased 350 percent, for an average annual growth rate of 5.4 Ok I admit it I am a bit of a data geek but I cant help myself when I see stats like this in a recent study titled How Much Information?

Digg 100

Digg CMO Stats Tagging 100

ClickZ

NOVEMBER 25, 2019

A much higher standard has been set for protecting personal data which threatens behavioral targeting, hitherto the dominant method of targeting online ads. Integral Ad Science was founded in 2009, their main competitor DoubleVerify (DV) was founded in 2008. Better protection of personal data threatens behavioral targeting.

Paid Content 97

Paid Content Paid Search Agency Advertising Agencies Privacy 97

Industrial Marketing Today

MAY 3, 2010

I’m assuming you want your business blog to be more than just a personal journal. An incredibly successful and popular recruiting slogan was used for over 20 years until it was retired in 2006. How about your business blog, is it all it can be for your industrial company? Copyright © 2010 Tiecas, Inc.

Business Blogging 60

Business Blogging Web 2.0 Long Tail Marketing Business 60

Industrial Marketing Today

APRIL 30, 2010

Re-purpose - The same content can be modified for use with different personas and verticals to increase relevance and personalization rather than relying on general, one-size-fits-all content to meet the needs of a variety of audiences. Refresh - Content gets stale over time. Copyright © 2010 Tiecas, Inc.

Planning 60

Planning B2B Marketing Emarketing B2B 60

Industrial Marketing Today

JANUARY 26, 2010

This is where I personally coach you to solve whatever marketing challenges that are holding your company back. Would you like someone who is knowledgeable and experienced to show you exactly what to do and how to get results quickly? My one-on-one DiY Marketing Coaching is tailored to your needs. Copyright © 2010 Tiecas, Inc.

Rules 60

Rules Marketing Websites Web 2.0 Buying Cycle 60

Digital B2B Marketing

APRIL 20, 2011

Personally, I would not, here are a couple reasons why this fails the content selling test. The economy was turning sour in 2008 and 2009, it is 2011 now and most economists are talking about growth. [note: I do not have a relationship with Riverbed or, to my knowledge, any of Riverbed's competitors]. Would you pay $39.99

Lead Generation 100

Lead Generation Generation Lead Scoring Lead Ranking 100

Industrial Marketing Today

JULY 6, 2010

The first tool is the Product Analysis Worksheet from the book Personal Selling: An Interactive Approach by Ronald Marks, Ph.D., I have come across two tools for helping you dig deeper and create marketing content that focuses on benefits over features. and professor of marketing at the University of Missouri.

Features 60

Features Web 2.0 Planning Work Management 60

Industrial Marketing Today

AUGUST 24, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website Content Creation Made Easy by Achinta Mitra on August 24, 2009 in Content Marketing , Industrial Marketing Blog Are you struggling with creating content? REVEAL Adding a personal experience helps to humanize your content. Copyright © 2010 Tiecas, Inc.

Web 2.0 60

Web 2.0 Copywriting Content Buying Cycle 60

Industrial Marketing Today

JULY 14, 2010

Next, I came across a blog post written back in September of 2009 by Rohit Bhargava of Influential Marketing Blog. Rohit may be the first person to have coined the term “content curator.” Copyright © 2010 Tiecas, Inc.

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Industrial Marketing Today

SEPTEMBER 27, 2010

The first type uses a self-serve model and is typically completed in the very first sales interaction, be it in person or online. Much of the time spent in those traditional face to face sales calls is about getting to know the other person and deciding whether or not you like him or her enough to do business with them.

Social Media 60

Social Media Social Marketing Media Planning 60

Online Marketing Institute

NOVEMBER 4, 2010

An immediate, relevant, courteous, personalized e-mail from the rep assigned to that lead will help ensure that no real and immediate opportunities are falling through the cracks. Content syndication leads won’t receive top priority from your reps, so it’s unlikely they’ll be contacted immediately.

Demand Generation Agencies 40

Demand Generation Agencies Paid Search Agency RSS Paper 40

Ambal's Amusings

NOVEMBER 4, 2009

Do something charitable : In this 2008 pre-holiday post, Chris Brogan requests that instead of sending holiday cards, readers contribute to particular causes. Check out this post on What to Buy a Marketing Person for Christmas. Other variations: "The year in review" and "Best Xs of 2009" 6.

Content Marketing 100

Content Marketing Paid Search Agency Content Forecasting 100

Buzz Marketing for Technology

JULY 15, 2008

15-lug-2008. 14-lug-2008. 6-lug-2008. 30-giu-2008. 29-giu-2008. Personal Branding con i social media di Luigi Centenaro. Personal Branding con i social media di Luigi Centenaro. Si tratta di “Personal Branding con i social media&# di Luigi. martedì 15 luglio 2008. Open Yale. -

Google 100

Google Web 2.0 Wikipedia Social Media 100

B2B Marketing Traction

FEBRUARY 17, 2011

I was the 102,794 th person to create a LinkedIn profile on January 7, 2004. (To In 2008 he launched the Social Network Roadmap and the Executive’s Guide to Web 2.0 ” (As a matter of fact, so many asked this question, Jason Alba wrote the book with the same name.). So you’re on LinkedIn – now what?

Linkedin 100

Linkedin Web 2.0 Ideal Customer Profiles Blast Campaigns 100

Buzz Marketing for Technology

FEBRUARY 27, 2009

Having a strong personal network is truly gold in this economic climate and there is one quote that has always stuck in my head after reading Keith Ferrazzi’s book Never Eat Alone (which if you haven’t read you really should) he said “ be sure to build the network before you need it” and man was he ever right.

Enterprise Management 100

Enterprise Management Demand Generation Agencies Network Marketing Buzz 100

Hubspot

APRIL 11, 2017

Its founder and CEO, Sean Ellis, was pretty much a “growth hacker” before that label was really a thing -- since 2008, he’s served in interim growth roles at companies like Eventbrite and Dropbox, helping them scale in their early stages. When you want to learn how to grow, the URL “growthhackers.com” seems like a natural place to start.

Marketing Websites 78

Marketing Websites Startups Communities Case Studies 78

Contently

SEPTEMBER 16, 2016

But I recommend bringing in a second person to have more of a focus on validating the content. When I worked at Vanity Fair for six weeks, I shared fact-checking duties for Andrew Ross Sorkin’s November 2009 story about the 2008 financial collapse. Accuracy tends to be more expected than rewarded.

Content Marketing 60

Content Marketing Work Management Marketing Management Content 60

Hubspot

MARCH 21, 2014

— Diana Urban (@DianaUrban) April 25, 2008. Remember when Facebook used to have you write your statuses in the third person? — Ellen DeGeneres (@TheEllenShow) March 10, 2009. — Tyra Banks (@tyrabanks) July 17, 2009. — Tiger Woods (@TigerWoods) June 26, 2009. And look how skeptical I was!

Social Networks 28

Social Networks Twitter Hubspot Network Marketing 28

Hinge Marketing

JUNE 1, 2015

At Hinge we have been studying Visible Experts ℠ , people who have attained high visibility and expertise in their industry, creating a personal brand that is recognizable industry-wide. What had begun as a personal endeavor had led to a new direction for his entire career.

B2B Marketing 48

B2B Marketing Marketing Proposals Conversion Work Management 48

Online Marketing Institute

JULY 31, 2009

You don’t wait for a cold call to talk to an annoying sales person. link] Posted by: Mike Volpe | August 27, 2008 at 12:45 AM Is anyone else bothered by the surreptitious nature of the DemandBase product? Posted by: Bob McCarthy | August 27, 2008 at 10:32 AM Laura - Thanks for your leadership in this area.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Hubspot

JANUARY 9, 2015

That particular campaign ended in 2009 after a total of 66 ads. 2008: Microsoft, "Not Alone". Then, it jumps from person to person, all of whom state, "I''m a PC," too. March 2009: Microsoft, "Laptop Hunters". May 2009: Apple, "Elimination". Macs just come with the stuff you want."

Ads 28

Ads Television marketing Advertisements Advertising 28