Attack of the Customers: The Pampers Dry Max Crisis
Paul Gillin
AUGUST 29, 2012
P&G had actually begun shipping the new product in August, 2008, more than 18 months before it was announced. So staffers were understandably concerned when a Facebook group appeared in late 2009 entitled “ Pampers bring back the OLD CRUISERS/SWADDLERS.” “When I asked if there was a change in design, they denied it at first.”.
50 
Let's personalize your content