Don't Count on Marketing Automation to Solve All Your Lead.
Industrial Marketing Today
JULY 9, 2010
I found a good answer to that in a comment by Mike Gospe on a blog post at leadsloth.com where he wrote, “But when it comes to marketing automation, I recommend caution. I’ve seen too many marketers crash and burn because they believed that by “automating” all of their lead gen problems would be over.
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