Convince & Convert

JULY 21, 2010

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. You can find her on Twitter or, if you’re lucky, behind a rolling pin making a fresh pie. All that stuff? It’s called intellectual property and in each case it belongs to somebody.

Social Media 153

Social Media Paid Content Media Advertising Agencies 153

Convince & Convert

MAY 4, 2010

Some organizations merely want IT to play cop: guard against threats, lock down data, etc. For example, an organization that would have spent $5M over ten years on a traditional ERP or CRM application (bought from an on-premise vendor) may spend $1M on a SaaS alternative such as Workday or salesforce.com. Change takes time.

Social Media 116

Social Media Enterprise Management Media Webinar Metrics 116

Buzz Marketing for Technology

JUNE 27, 2008

Events & Conferences. Membership. SLA Community. Professional Development. Publications. Home > Publications & Products. > > Information Outlook Online. > > Information Outlook Online. > > 2001. > > June 2001. > > Information Literacy in the Workplace. Information Literacy in the Workplace. 6, June 2001.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Budget Programs 100

Convince & Convert

SEPTEMBER 8, 2010

Further, mobile users actually spend more time on Facebook, not less. Further, mobile users actually spend more time on Facebook, not less. MySpace answered in July, 2008 – almost a full year later. MySpace used to be Janet, and now it’s LaToya – at best. Coincidental timing too, as Yahoo !

Paid Content 136

Paid Content Facebook Paid Search Agency Advertising Agencies 136

Convince & Convert

AUGUST 31, 2010

The increasing prevalence of social media is creating a lock step increase in uni-directional social media chest thumping. August 31st, 2010 |Written By: Jay Baer | View Comments Tweet Mitch Joel , whose blog and work I greatly admire, wrote a very interesting blog post recently that bemoaned the lack of conversation in social media.

Conversion 116

Conversion Paid Search Agency Social Media Advertising Agencies 116

Convince & Convert

AUGUST 4, 2010

Every marketer should spend some time with the customer service team at least once a month listening to complaint calls. Every marketer should spend some time with the customer service team at least once a month listening to complaint calls. Because you’re not on the other end of the phone.

Social Media 130

Social Media Media Webinar Metrics Marketing & Strategy 130

Convince & Convert

AUGUST 3, 2010

But, for all its foibles and fairytales, its growth and groan-inducing missteps, Facebook and its leadership have known for a long time that websites are yesterday’s technology – they are just now getting around to twisting the knife. Do You “Like&# Me in Attack Mode? Facebook is waging a three-pronged war on websites.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167