ClickZ

MAY 1, 2020

Founded in 2008, Atlanta-based Cardlytics is an ad platform that operates within banks’ native digital channels. He was responsible for growing and managing the platform’s ecosystem of strategic technology partners working with some of the largest brands and advertisers around the world and helping them be successful on Pinterest.

Advertising Agencies 117

Advertising Agencies Paid Search Agency Advertisements Advertising 117

Bluetext

FEBRUARY 14, 2024

Perhaps that is why DoD and the VC and Private Equity communities are increasingly focused on making it easier for both sides to communicate effectively with one another. Messaging to ‘Government’ doesn’t work The DoD isn’t one customer; it’s hundreds. Anduril (defense software/autonomous vehicles), Palantir (A.I.

Enterprise Management 36

Enterprise Management Work Management Marketing Management Startups 36

Industrial Marketing Today

OCTOBER 2, 2010

The old email marketing strategy of batch and blast or spray and pray is no longer effective. Savvy B2B email marketers are being very creative in order to rise above the noise, get their lists to open their emails and take a desired action. According to SirrusDecisions research, the B2B buyer receives 20.3 per week in 2006.

Email Marketing 60

Email Marketing Planning Web 2.0 BtoB 60

Industrial Marketing Today

JULY 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Can Industrial and B2B Marketers Learn Creative Problem Solving from Fifth Graders? Consultative selling is one of the recommended ways and that requires us to sharpen our listening and creative problem solving skills. 1 “leadership competency” of the future.

Creativity 60

Creativity B2B Marketing Lead Ranking Lead Scoring 60

SpotMe Blog

JUNE 13, 2023

With so many logistics to handle and compliance regulations to consider when managing pharma events, working with expert pharma event management companies can help reduce stress and ensure you achieve your business goals more easily. Their experience organizing many successful events gives them insight into what works and what doesn’t.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Paid Search Agency 52

Online Marketing Institute

NOVEMBER 4, 2010

However, when we introduce the topic to potential clients we very often hear comments such as: “We tried it, but it didn’t work for us.” “We The reasons I believe lie in two critical areas: 1) setting proper expectations, and 2) prompt and effective lead follow up. We had real problems with lead quality.” “We

Demand Generation Agencies 40

Demand Generation Agencies Paid Search Agency RSS Paper 40

Industrial Marketing Today

JULY 23, 2010

Those punch lines and stereotypes may be amusing but they won’t really help you come up with an effective site redesign. It shouldn’t be an afterthought because retrofitting SEO after the redesign is typically not very effective and usually costs more. Is SEO a DiY (do-it-yourself) job? Copyright © 2010 Tiecas, Inc.

Rules 60

Rules Marketing Websites Marketing Automation Services Web 2.0 60

Buzz Marketing for Technology

JULY 15, 2008

15-lug-2008. 14-lug-2008. 6-lug-2008. 30-giu-2008. 29-giu-2008. l’anno scolastico 2008/2009 le seguenti inziative: 1) SEMINARI. Work Literacy. I’m pulling together various notes I have around effective searching into. martedì 15 luglio 2008. eLearning Goddess.

Google 100

Google Web 2.0 Wikipedia Social Media 100

Buzz Marketing for Technology

FEBRUARY 27, 2009

So also effective at 5pm today, I will be leaving BearingPoint after 5 1/2 years and entering Avaya as their Global Managing Director of Services Marketing. And hopefully help you in the process. But I must say my time at BearingPoint was filled with interactions with some of the most amazingly intelligent people.

Enterprise Management 100

Enterprise Management Demand Generation Agencies Network Marketing Buzz 100

WebMarketCentral

SEPTEMBER 22, 2009

While his focus is on television commercials (b2c), the tactics he outlines work equally well for video content produced by b2b enterprises. A more effective way to launch your branded video site is to use a service like ClipShare (paid) or PHPmotion (free). Take Advantage of.TV domain to enhance your company's web presence.

Social Media 20

Social Media Optimization Media Web 2.0 20

markempa

JANUARY 19, 2006

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

Lead Generation 120

Lead Generation B2B Sales Sales Leads Leads 120

Ambal's Amusings

JANUARY 21, 2010

Her company Marketing Interactions helps companies with complex sales and quantify marketing effectiveness by using interactive e-marketing strategies driven by compelling content. in January 2008. Hugh MacLeod's Ignore Everybody: and 39 Other Keys to Creativity. B2B Lead Generation Benchmark Study 2009. Get Content.

Sales Qualified Leads 100

Sales Qualified Leads Lead Scoring Lead Ranking Marketing Leads 100

Atomic Reach

JANUARY 3, 2019

Currently, among other initiatives, Pulizzi fundraises for the Orange Effect Foundation. Currently, she works as the Chief Content Officer for MarketingProfs. Michael Brenner has brought a customer-centric and creative approach to his insights on content and digital marketing. Find him on Twitter & LinkedIn.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Outgrow

MAY 23, 2022

I’m the Creative Director at Outgrow.co. You can promote your work on those channels, but you have to focus on being great at one thing like a Mr. Beast, like a PewDiePie like some of the best writers in the world, they focus on doing one thing. It really does work like a real business. Saksham Sharda: Hi everyone.

Content Marketing 52

Content Marketing Work Management Personalization Lead Ranking 52

WebMarketCentral

OCTOBER 13, 2009

Increase the effectiveness of guest-posting opportunities? Increase the Effectiveness of Your Next Guest Post with a Landing Page by ProBlogger In this guest post, Jade Craven recommends using a landing page to draw traffic to your own blog through guest posts on other blogs. But it works, beautifully. Generate more comments?

Forrester 20

Forrester Landing Pages Business Best Practices 20

Ambal's Amusings

SEPTEMBER 17, 2009

Hugh MacLeod's Ignore Everybody: and 39 Other Keys to Creativity. B2B Lead Generation Benchmark Study 2009. Eccolo Media 2008 B2B Technology Collateral Survey. Second, work on making buyers comfortable. Eccolo Media 2008 B2B Technology Collateral Survey. That's how human nature works. Get Content.

Work Management 100

Work Management Marketing Management B2B Marketing B2B 100

Online Marketing Institute

JULY 9, 2009

skip to main | skip to sidebar Strategic Guy Timely views and best practices in the world of technology public relations Sunday, April 12, 2009 Three Phases of Social Media Maturation At Strategic Communications Group (Strategic) weve been through the cycle. April 13, 2009 12:55 PM Axel Schultze said. There is now a baseline.

Social Media 40

Social Media Media Budget Programs B2B Thought Leadership 40

Ambal's Amusings

OCTOBER 15, 2009

Suggest one ROI metric that you have found to be very effective" Read on to get their insights. Hugh MacLeod's Ignore Everybody: and 39 Other Keys to Creativity. B2B Lead Generation Benchmark Study 2009. How to Choose Your Carrot: Effective Lead Generation Offers for High-Technology Marketers (White Paper).

ROI 100

ROI B2B Marketing Paid Search Agency Planning 100

Convince & Convert

APRIL 1, 2010

The team’s record for the last five years: 2009-10 (14-60) so far 2008-09 (24-58) 2007-08 (22-60) 2006-07 (32-50) 2005-06 (33-49) In fact, the Timberwolves have won a playoff series only one time in their 21 years of existence. Talk about an ad that’s chock full of truth and authenticity. My opinion – very bad idea.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Buzz Marketing for Technology

JUNE 27, 2008

Individuals do use some sort of process to work through an information dilemma, whether large or small in magnitude. Yet there is a recognition that businesses must employ workers who know how to deal with information and use it for both personal and work success. The key is how people deal with information. And Why Should You Care?

Enterprise Management 100

Enterprise Management Work Management Marketing Management Budget Programs 100

Hubspot

APRIL 8, 2013

We neglected to follow the same advice we gave our clients: Understand what your unique promise is, and then be laser-focused on communicating that message effectively. You could just bundle what you’re selling now, but chances are that won’t work,” Roetzer says. John McTigue, Executive Vice President and Co-Owner, Kuno Creative.

Demand Generation Agencies 28

Demand Generation Agencies Paid Search Agency Advertising Agencies Ad Agencies 28

Convince & Convert

JUNE 24, 2010

The Voice of the People Sure, infomercials include a lot of patter from the host (and his trusty sidekick, the otherwise-out-of-work-former-TV-hostess). Testimonials are a huge part of the infomercial world, as they are for effective social media. I’m just working through this tie between infomercials and social media.

Social Media 121

Social Media Paid Content Media Webinar Metrics 121

Convince & Convert

SEPTEMBER 21, 2010

Working on campaigns for several clients and its been a slow haul, especially for a new brand. Working on campaigns for several clients and its been a slow haul, especially for a new brand. Working on campaigns for several clients and its been a slow haul, especially for a new brand. Keep at it.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Ambal's Amusings

AUGUST 27, 2009

We have invited B2B Experts to shed light on the following question: How to use content effectively for demand generation? Hugh MacLeod's Ignore Everybody: and 39 Other Keys to Creativity. B2B Lead Generation Benchmark Study 2009. Eccolo Media 2008 B2B Technology Collateral Survey. " tend to be most effective.

Demand Generation Agencies 100

Demand Generation Agencies Demand Generation Demand B2B Marketing 100

Convince & Convert

JULY 6, 2010

Yet before a crisis erupts, no matter what the root of the issue, companies should cushion themselves by leveraging the good work they’re already doing. One way to build a following and keep them involved is by deploying a fun, creative way for supporters to participate and share with online friends. Great thoughts, Laura!

Social Media 137

Social Media Media Webinar Metrics Paid Search Agency 137

Convince & Convert

JUNE 22, 2010

You have to work on a pilot program – maybe even in secret – to show social media’s impact on customer satisfaction. There’s only one precursor to successful social media adoption, and that’s believing that it will work. The impacts and effects of social media are too broad for that. Do You Believe?

Social Media 130

Social Media Media Paid Search Agency Budget Programs 130

Convince & Convert

SEPTEMBER 20, 2010

jaybaer delivers an insightful post on why & how Social Media is effective w/in the B2B space [link to post]? jaybaer delivers an insightful post on why & how Social Media is effective w/in the B2B space [link to post]? – Posted using Chat Catcher [link] tabsharani (Fred Tabsharani) Twitter Comment.@jaybaer

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Convince & Convert

MARCH 3, 2010

Forrester Research shows that from 2009-2014, U.S. Agencies should also be working with clients on using social media as a market research tool, by surveying fans or creating dedicated, invite-only brand communities that serve as a living focus group. I work almost entirely with agencies. And it works. Excellent post.

Social Media 121

Social Media Paid Search Agency Media Advertising Agencies 121

Directive Agency

JUNE 24, 2019

Then, we move on to the dynamics of working at a company versus working for yourself. I never really used my cinema degree, I worked in Hollywood as a background actor for a few years, I was trying to be a writer. But I had worked so hard to get to that point, and writing had become so scripted, for a better word.

Work Management 40

Work Management Planning Marketing Management Peer-to-peer 40

Directive Agency

JUNE 24, 2019

Then, we move on to the dynamics of working at a company versus working for yourself. I never really used my cinema degree, I worked in Hollywood as a background actor for a few years, I was trying to be a writer. But I had worked so hard to get to that point, and writing had become so scripted, for a better word.

Work Management 40

Work Management Planning Marketing Management Peer-to-peer 40

Convince & Convert

JULY 28, 2010

link] Don Ronlund Helpfulness might be your most effective sales tool. *5 There aren't any short cuts to adding value or adding to the conversation: it takes time, some creativity and dedication, but it is well worth it if valued in relationship and loyalty. Helpfulness = great marketing success. Thanks again, Jay.

Social Media 148

Social Media Media Webinar Metrics Marketing & Strategy 148

Online Marketing Institute

JUNE 22, 2009

So click here to find out whether they changed my mind… Read more… Stan Woods | June 16th, 2009 | one comment The Content Marketing Workbook It’s here. Read more… Doug Kessler | June 11th, 2009 | 3 comments Choose your patients carefully The most respected surgeons in the world have the best survival rates.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

Convince & Convert

AUGUST 10, 2010

I asked the CEOs about how this is working in practice. I did not work on the Klout campaign. TA : People who are influential in a category have worked hard to build and cultivate their personal brands. To keep the system from being gamed, it doesn’t work like that. Should companies treat customers differently?

Paid Content 133

Paid Content CRM Paid Search Agency Social Media 133

Convince & Convert

APRIL 14, 2010

The best – and most effective – social media programs aren’t based on promotions and message distribution. It seems to be working. I suspect it's working, otherwise they wouldn't bother. I suspect it's working, otherwise they wouldn't bother. I agree, helping works, selling doesn't.

Social Media 128

Social Media Media Paid Search Agency CAN-SPAM 128

Hubspot

FEBRUARY 7, 2019

Welcome to The Science Behind Success -- a new blog series that explores the best ways to help our brains perform better at work. In his TED Talk, Achor describes an all-too-familiar scenario, in which you think to yourself, If I work harder, I'll be more successful. Achor continues to explain, "Our brains work in the opposite order.

Peer-to-peer 76

Peer-to-peer Thought Leadership Positioning Training 76

Online Marketing Institute

JULY 31, 2009

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Outgrow

AUGUST 26, 2022

Managing Stack Overflow’s highly distributed teams effectively. He began his career working in communications at Teach For America which fostered a passion for social impact and continues to do a lot of volunteer work. I’m the creative director at Outgrow.co. So I block off time to do work.

Work Management 52

Work Management Marketing Management Paid Search Agency Outgrow 52