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Show Me the Numbers: Hard Data on Internet Use and Media Spend

Customer Experience Matrix

Probably the most comprehensive study along these lines was Global Faces and Networked Places , released by Neilsen in March 2009. This showed that as of December 2008, search was still the most common Internet activity (used by 85.9% Zenith Optimedia pretty much agrees: its October 2008 report shows U.S. for TV and 10.2%

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A Blogging Style to Call Your Own

Industrial Marketing Today

Not everyone is a natural born blogger. I found a very helpful presentation on blogging styles by Rohit Bhargava , a founding member of the pioneering 360 Digital Influence team at Ogilvy and author of the award winning new marketing book, Personality Not Included. It takes time and practice to find and develop your own blogging voice.

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How to Recession-Proof Your Content Marketing Strategy

ClearVoice

Brands you use every day, like Groupon, WhatsApp, and Uber incredibly got their start during the Great Recession of 2008-2009. In a survey of bloggers, marketers, and business owners, 30% said that quality content is the most important factor when determining credibility. Trust and credibility go hand-in-hand. Click To Tweet.

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Happy Holidays, Content Marketers!

Ambal's Amusings

Do something charitable : In this 2008 pre-holiday post, Chris Brogan requests that instead of sending holiday cards, readers contribute to particular causes. Check out this post on What to Buy a Marketing Person for Christmas. Other variations: "The year in review" and "Best Xs of 2009" 6.

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Marketer of the Month Podcast – Cutting through the Clutter – “Content Marketing” from the POV of the person who coined the term: Joe Pulizzi

Outgrow

The Podcast – Cutting through the Clutter – “Content Marketing” from the POV of the person who coined the term: Joe Pulizzi. They’re a blogger, they’re a writer, they’re a on TikTok. Joe Pulizzi: Yeah, because it doesn’t matter if it’s digital, it’s in person. Like what are you?

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Content Creation Made Easy

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website Content Creation Made Easy by Achinta Mitra on August 24, 2009 in Content Marketing , Industrial Marketing Blog Are you struggling with creating content? REVEAL Adding a personal experience helps to humanize your content. Copyright © 2010 Tiecas, Inc.

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Is Content Curation an Easy Way for Content Marketers to Do More.

Industrial Marketing Today

Bloggers of all stripes have counted on the popularity of “list” posts whenever they’ve run out of fresh ideas for content. Next, I came across a blog post written back in September of 2009 by Rohit Bhargava of Influential Marketing Blog. Rohit may be the first person to have coined the term “content curator.”