Industrial Marketing Today

MAY 11, 2010

I am wondering if it is a result of the age-old disagreement between sales and marketing on the definition of a qualified lead. A vast majority of the survey respondents reported that outbound tactics outperformed inbound initiatives for generating qualified leads. This one caught me by surprise. Copyright © 2010 Tiecas, Inc.

Sales Cycle 60

Sales Cycle Lead Ranking Marketing Qualified Leads B2B Sales 60

Online Marketing Institute

JULY 31, 2009

Home Forrester Research « We’re renaming the blog | Main | New networks in the news » April 16, 2008 Numeric Scoring: The Key To Lead Management Success [Posted by Laura Ramos ] Recently I saw a preview of Eloqua’s spring release and it got me thinking about the role lead scoring plays in determining campaign effectiveness.

Lead Ranking 40

Lead Ranking Lead Scoring Enterprise Management Work Management 40

Webbiquity

SEPTEMBER 8, 2010

“70% of social media users between the ages of 18-34 regularly use Facebook more than other sites such as MySpace, Twitter, and Classmates.com,&# and women use Facebook more than men. 30% of social media users access a social media site “several times a day,&# up from 18% in 2009. While 28% of U.S. goes to Facebook.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Online Marketing Institute

DECEMBER 13, 2010

Age According to Technorati, 65% of bloggers around the world fall between the ages of 18-44. Technorati reports that most bloggers classify themselves as hobbyists. In 2009 and 2010, we saw microblogs and tumblelogs such as Posterous and Tumblr gain in prominence and universality. tend to do so on their own.

Blogger 40

Blogger Curation Contingency Planning Classified Ads 40