Online Marketing Institute

JULY 31, 2009

Home Forrester Research « We’re renaming the blog | Main | New networks in the news » April 16, 2008 Numeric Scoring: The Key To Lead Management Success [Posted by Laura Ramos ] Recently I saw a preview of Eloqua’s spring release and it got me thinking about the role lead scoring plays in determining campaign effectiveness.

Lead Ranking 40

Lead Ranking Lead Scoring Enterprise Management Work Management 40

Convince & Convert

APRIL 22, 2010

You could say the same about Advertising which has evolved into an array of different distribution channels (i.e. classifieds, billboards, radio, tv, etc.) We're moving in a direction where we may actually be able to place Advertising into the Social Media bubble and/or vice-versa. This is complex stuff!!

Social Media 129

Social Media Paid Content Media Advertising Agencies 129

Webbiquity

SEPTEMBER 8, 2010

Another notable Pam Dyer post, this one summarizing a study from online advertising network Chitika which shows that Twitter is the best place to share news: 47% of the outbound traffic from Twitter goes to news sites, vs. 28% from Facebook, 18% from Digg and an imperceptable share from MySpace. More than 1.5 are shared on Facebook daily.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100