I've been thinking about this recently. notice that certain folks seem to have very active, two-way conversations or multi-person chats on Twitter. Sometimes, I engage in a conversation with someone about an upcoming event or meeting up.  . What I'm talking about are the extensive conversations amongst multiple folks. This has only happened once when I asked folks about PR agency retainers. But when I do try to get a conversation going, I hear nothing but crickets.  . then tried a very unscientific experiment. Which was the best? LinkedIn. del.icio.us MORE >>

Since I first started tweeting on Twitter (thanks Jeremiah !), I have learned some additional tricks for maximizing my time and presence on Twitter. My main difficulty was how to manage more than one account for person and work related tweets. That is until I found out about Twhirl. What a time saver! had tried using my instant messaging tool as a way to receive and send out tweets but that wasn’t as elegant as Twhirl is. With Twhirl, I no longer have to constantly refresh my browser for updated tweets. Here are some of my favorite features: Starred items are unread tweets. del.icio.us MORE >>

  One of my most popular posts last year was my summary of 2008 trend lists. I’m a little late this year, but better late than never =) When I look back at my three trends, it seems odd that I selected the growth of blogomerates, social media connections for PR and long tail PR. To me, these seem almost second nature! So what do I think will be top trends for 2009? Here are my top three:  . Brands that participate in conversations will thrive: Ever more so than ever, the need to participate in conversations with your community/customers is more important. del.icio.us MORE >>

So fast forward to 2008 and it seems that Blu-ray may finally getting the edge over HD-DVD. Update: Toshiba has announced that they will no longer promote HD-DVD. Blu-ray has won.  . have a personal interest in the recent news coming out of CES and now Variety. worked on the Blu-ray Disc Association from late 2004 to 2005 while I was with Blanc & Otus. Wow - that was a long time ago during the early years of the high-definition format wars!  . At the time, the PR effort was focused on educating manufacturers and content providers (e.g., Then there were the studios. del.icio.us MORE >>

I have a page about how to pitch a blogger , but I'm realizing that this goes beyond pitching bloggers vs. traditional media. It's how do we pitch people in general?  . The traditional standards still apply: get to know the person you're pitching, understand his or her preferences for pitching, and make sure you're pitching something relevant. The questions now is, which is better? Twitter, facebook, linked in, RSS feeds, etc.  . I've seen a lot of writing around new ways of pitching. In a first of a series of postings, I will look at different ways to "pitch" reporters and bloggers. del.icio.us MORE >>