Crimson Marketing

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Why Trusting Your Gut Is The Worst Marketing Move You Could Make

Crimson Marketing

Domino’s Pizza is the hottest pizza chain in the country, but back in 2008, things were starting to look stale for the company. All of that changed when the recession hit in 2008 and growth took a downturn. Companies Using Big Data the Right Way. How Domino’s Used Data to Heat Up Their Marketing.

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Marketing’s Battle: How Big Data and Marketing Technology Helps Win The Game

Crimson Marketing

Then 2008’s recession slammed into Paychex’s market with hurricane force. Throughout the 1990s, Paychex grew on average 20 percent annually. In 1997 the company marked its fifth consecutive year of 30 percent growth; 2001 was the 11th consecutive year of record revenues and profit.