B2B Memes

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Blogging Strategies: Post in Haste, Promote at Leisure

B2B Memes

A 2008 study looked at the best times and days to publish content. Though Luciani didn’t apparently include Twitter (2008 was premature, no doubt), I imagine his findings apply there as well. Thanks to a Twitter lead from @TomPick , I came across an article by Devin Sugameli offering “ 5 Tips for More ReTweets.&#

Promotion 100
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Journalists as Buzzword Killers

B2B Memes

As Sherk acknowledges, he is building upon a list David Meerman Scott compiled last year of “ top gobbledygook phrases used in 2008.”. In his post, he reports on an effort by PR strategist Adam Sherk to enumerate the frequency of 98 marketing buzzwords in current press releases. Here are the top 12 offenders: leader. innovative.

Ethics 100
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My February Challenge: 10 Tweets a Day

B2B Memes

Now, to be fair to myself, I rarely used Twitter for the first year or so after joining in April 2008. And if I can trust the MediaPost claim that average Twitter users tweet 0.5 times a day , that makes me only slightly better than average. How Often Do You Tweet? But even calculating my output for the last six months yields just 1.4

Twitter 100
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Paul Conley: Has the Content Marketing Dream Become a Nightmare?

B2B Memes

” In 2008, Conley’s focus began to shift from traditional trade journalism to content marketing, which at one point he described as “the most exciting part of the B2B world today.” ” By last year, he said , his working life was “consumed” by content marketing.