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| | ANNUITAS GROUP
SEPTEMBER 21, 2010 What’s Worth More?
Companies that automated lead management processes realized 10% or greater revenue increase within six to nine months (Gartner, “The Top Six CRM Marketing Processes for a Cost-Constrained Economy,” 2008). The Heart of Growing Conversion Rates, 2008). The discussion has been focusing on the approach organizations should take in implementing marketing automation. Aberdeen, 2009.
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