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  • SMASHMOUTH MARKETING  |  FRIDAY, NOVEMBER 28, 2008
    [2008] Simple Marketing - The Gas Price Sign
    Other than general vicinity and locale to your running out of gas, how much marketing does a gas station really need to do. I can see some of the top company branding (Exxon-Mobil, Shell, Sunoco, and Citgo), does anyone really care who they buy gas from? In many cases the only competition that exists is the station across the street. Dunkin Donuts?
  • DIGITAL BODY LANGUAGE  |  WEDNESDAY, DECEMBER 31, 2008
    [2008] The Book: Digital Body Language
    Marketing is undergoing a major shift that has been brought on by the change in the way people find and consume information. As this transition happens, marketing and sales teams must react. With the shift to online from face to face, the ability to see body language and “read the room” has disappeared.
  • SMASHMOUTH MARKETING  |  SATURDAY, NOVEMBER 29, 2008
    [2008] Simple Marketing - The Gas Price Sign
    Other than general vicinity and locale to your running out of gas, how much marketing does a gas station really need to do. I can see some of the top company branding (Exxon-Mobil, Shell, Sunoco, and Citgo), does anyone really care who they buy gas from? In many cases the only competition that exists is the station across the street. Dunkin Donuts?
  • MARKETING EDGE  |  MONDAY, JANUARY 28, 2008
    [2008] Retailer Best Buy internal social network gives employees voice and management insights
    Time 14:03. Gary Koelling and Steve Bendt were Best Buy advertising guys in search of better information about the customer experience. Their first stop was the blue shirt sales associates on the floor of Best Buy stores who interact with customers everyday. Without that they knew they would have nothing. Fun and interesting.
  • SMASHMOUTH MARKETING  |  THURSDAY, NOVEMBER 27, 2008
    [2008] Happy Thanksgiving
    Cartoon Credit: Gary Larson.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [2008] Anecdote: Most Significant Change - a primer
    Company Profile. Consulting Services. Keynote Speaking. About Us. Workshops & Seminars. Whitepapers. Anecdote Associates. Clients. Contact us. Categories. Anecdotes. Blogging. Books. Change management. Collaboration. Communities of practice. Complexity. Culture. Expertise location. Facilitation. Intervention design. Knowledge. Knowledge circulation.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [2008] BABSONKNOWLEDGE.ORG: 6 Common Attributes of Knowledge Work and Knowledge Workers
    BABSONKNOWLEDGE.ORG. Knowledge Work, Management & Productivity. « Analyze This | Main. Knowledge Management Lives! » October 14, 2005. Common Attributes of Knowledge Work and Knowledge Workers. These arent terribly surprising, and they all follow from a few basic principles and observations, but they need to be stated. Trackback Pings.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [2008] Six degrees of separation in instant messaging | Emerging Technology Trends | ZDNet.com
    March 14th, 2008. The results of this study will be presented at WWW2008 , the 17th International World Wide Web Conference which will be held on April 20 to 25, 2008 in Beijing, China. In its March/April 2008 issue , Technology Review has published a series of articles about the 10 Emerging Technologies of 2008. ZDNet.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [2008] The Power of Educational Technology: Preparing Students to Succeed in the 21st Century
    Sunday, May 25, 2008. May 26, 2008 10:14 AM. May 26, 2008 10:19 AM. May 26, 2008 11:24 AM. May 26, 2008 12:00 PM. May 26, 2008 12:26 PM. May 26, 2008 9:48 PM. May 27, 2008 10:00 AM. June 15, 2008 10:14 AM. June 16, 2008 9:39 PM. ▼ 2008. (44). What else? at 8:56 PM.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [2008] KM Edge: Where the best in Knowledge Management come together
    By Lauren Trees on June 26, 2008. By Darcy Lemons on June 23, 2008. By Carla ODell on June 18, 2008. By Lauren Trees on June 17, 2008. By Lauren Trees on June 13, 2008. By Jim Lee on June 11, 2008. Ralph Soule on June 5, 2008. By Lauren Trees on June 5, 2008. By Chris Hearne on June 2, 2008.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [2008] Doug Johnson Website --Skills for the Knowledge Worker
    February 24, 2008 |. February 24, 2008 |. February 24, 2008 |. March 1, 2008 |. Doug Johnson. Writing, Speaking and Consulting on School Technology and Library Issues. Search. My book Machines are the easy part; people are the hard part is now available as a free download at Lulu. Home What’s new? Subscribe. Gareth.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [2008] Connecting 2 the World
    Friday, June 20, 2008. Thursday, June 19, 2008. Wednesday, June 18, 2008. Tuesday, June 17, 2008. Monday, June 16, 2008. Friday, June 13, 2008. Thursday, June 12, 2008. Tuesday, June 10, 2008. ▼ 2008. (43). skip to main | skip to sidebar. Connecting 2 the World. On a break. Web 2.0
  • BUZZ MARKETING FOR TECHNOLOGY  |  WEDNESDAY, MARCH 19, 2008
    [2008] Technology Adoption Issues
    I'm sure we can all relate to this
  • BUZZ MARKETING FOR TECHNOLOGY  |  THURSDAY, OCTOBER 16, 2008
    [2008] Wiki Persönliches Wissensmanagement
    Oktober 2008 um 19:07 Uhr geändert. Hauptseite. Aus Wissensmanagement. Wechseln zu: Navigation , Suche. Persönliches Wissensmanagement. Dieses Wiki stellt das Resultat der Arbeit im Knowledge-Team "Persönliches Wissensmanagement" im Rahmen des NKD Wissensmanagement 2007/08 am Institut für Kommunikationsforschung (IKF) Luzern dar. Von â??
  • BUZZ MARKETING FOR TECHNOLOGY  |  TUESDAY, DECEMBER 9, 2008
    [2008] CMO of the Future
    The CMO title barely existed 15 years ago but it is already undergoing a significant transformation. There are some major shifts in landscape in which they operate: changes in Technology, Consumer Behavior and the Media Landscape. Marketing is moving from a pure brand image play to something much more interesting. This is becoming an art in itself.
  • BUZZ MARKETING FOR TECHNOLOGY  |  TUESDAY, JULY 22, 2008
    [2008] Web2.0@work: In Pursuit Of Passion
    © 2008 SlideShare Inc. Slideshare.net (beta). My Slidespace. Upload. Community. Widgets. Latest. |. Most Viewed. |. Most Embedded. |. Featured. |. Most Favorited. |. Most Downloaded. |. Slidecasts. Uploading. Post: Download file. work: In Pursuit Of Passion. From: sachac , 2 months ago. work web2.0 2.0 ). SlideShare Link. close. web2.0.
  • BUZZ MARKETING FOR TECHNOLOGY  |  MONDAY, JULY 28, 2008
    [2008] Literacy Debate - Online, R U Really Reading? - Series - NYTimes.com
    Copyright 2008. NYTimes: Home -. Site Index -. Archive -. Register for NYTimes.com. • Breaking news and award winning multimedia. • New York Times newspaper articles. • Arts & Dining reviews. • Online Classifieds. Its free and it only takes a minute! More information. Remember me on this computer. Privacy Policy |.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [2008] Chuck's Blog: Why Supporting Knowledge Workers Is Hard For IT
    Storage Virtualization and Data Migration » June 10, 2008. Posted by: Tony Karrer | June 11, 2008 at 08:01 AM. June 2008. May 2008. April 2008. March 2008. February 2008. January 2008. Chucks Blog. « A Pretty Good Discussion -- ON Magazine | Main. Why Is This Important? They use it.
  • BUZZ MARKETING FOR TECHNOLOGY  |  WEDNESDAY, SEPTEMBER 24, 2008
    [2008] Work Literacy
    Sponsored by Work Literacy and the eLearning Guild, from September 29 through November 7, 2008, this network will be THE place for you to learn about Web 2.0 September 29, 2008 at 8am â?? October 6, 2008 at 8am â?? Posted by David Miller on September 24th, 2008 at 9:30am â?? Search. Work Literacy. Web 2.0 GETTING STARTED.
  • CONFLUENT FORMS  |  FRIDAY, NOVEMBER 14, 2008
    [2008] What should my website redesign cost?
    We get asked how much a website should cost at least once a week. It can be by friends, friends of friends, business connections, anyone really. When they learn what we do for a living , they invariably ask us "what should my website cost?" If only it were easy to give a good answer. What will your website do for you?
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [2008] Fear of Interruption : Productivity501
    June 18, 2008 · Print This Article. makrant on June 18th, 2008 11:20 am. Dirceu Pereira Tiegs on June 21st, 2008 10:58 pm. Vered on June 22nd, 2008 3:32 pm. June 2008. May 2008. April 2008. March 2008. February 2008. January 2008. About. Courses. Archives. Store. Money.
  • PR MEETS MARKETING  |  THURSDAY, NOVEMBER 6, 2008
    [2008] Additional Twitter Tricks - Twhirl
    Since I first started tweeting on Twitter (thanks Jeremiah !), I have learned some additional tricks for maximizing my time and presence on Twitter. My main difficulty was how to manage more than one account for person and work related tweets. That is until I found out about Twhirl. Shorten URLs automatically. Give Twhirl a Whirl. del.icio.us
  • BUZZ MARKETING FOR TECHNOLOGY  |  SUNDAY, JULY 20, 2008
    [2008] ITunes Allows Radiologists To Save, Sort And Search Personal Learning Files
    ScienceDaily (July 18, 2008) — iTunes has the ability to manage and organize PDF files just as easy as music files, allowing radiologists to better organize their personal files of articles and images, according to a recent study conducted by researchers at Renji Hospital and Shanghai Jiaotong University School of Medicine in Shanghai, China.
  • BUZZ MARKETING FOR TECHNOLOGY  |  THURSDAY, JULY 24, 2008
    [2008] Preoccupations - I Freed Myself From E-Mail's Grip - NYTimes.com
    Copyright 2008. NYTimes: Home -. Site Index -. Archive -. Register for NYTimes.com. • Breaking news and award winning multimedia. • New York Times newspaper articles. • Arts & Dining reviews. • Online Classifieds. Its free and it only takes a minute! More information. Remember me on this computer. Privacy Policy |.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [2008] Toward An Integrated Model of Information Seeking and Searching
    TOWARD AN INTEGRATED MODEL OF. INFORMATION SEEKING AND SEARCHING. by Marcia J. Bates. of Information Studies. University of California, Los Angeles. mjbates@ucla.edu. KEYNOTE. The Fourth International Conference on Information Needs, Seeking and Use. in Different Contexts, Lisbon, Portugal, September 11-13, 2002. Copyright © 2002-2003 Marcia J.
  • CONFLUENT FORMS  |  FRIDAY, NOVEMBER 7, 2008
    [2008] Keep your project moving after it goes live
    It's Monday morning and you're sitting back, relieved, because your brand new website launched successfully on Friday evening. Maybe the project was smooth and effortless, but chances are there were a number of ups and downs over the last few weeks. Now that the site is live, fight the urge to close the book on your website for 3 more years!
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [2008] BMJ blogs " Blog Archive " Richard Smith: Get with Web 2.0 or become yesterday's person
    June 10th, 2008 at 1:17 pm. June 10th, 2008 at 1:31 pm. June 10th, 2008 at 3:41 pm. June 11th, 2008 at 10:02 am. June 11th, 2008 at 12:44 pm. June 12th, 2008 at 2:55 pm. June 12th, 2008 at 7:51 pm. June 13th, 2008 at 11:22 am. June 27th, 2008 at 12:51 am. June 2008. M. T. W. T. F. S. S.
  • WEBMARKETCENTRAL  |  WEDNESDAY, JANUARY 9, 2008
    [2008] Best of 2007: SEO Analysis Tools
    Welcome to the first in a series of posts on the best blog posts, articles and websites from 2007 covering various marketing topics. To start off, here is a list of the best tools for analyzing and optimizing SEO efforts. Free SEO Tools Search Engine Spider Simulator from the Webconfs SEO Toolset Spiders and people don't see things the same way.
  • BUZZ MARKETING FOR TECHNOLOGY  |  MONDAY, JULY 7, 2008
    [2008] Nuggets from Social Media workshops as of late. : Community Group Therapy
    This entry was posted on Tuesday, June 24th, 2008 at 12:26 pm and is filed under Uncategorized. On June 24th, 2008, Josh Ledgard said: I agree completely. On June 25th, 2008, Sean said: thanks for the comments Josh and Bev. On June 26th, 2008, Gwynne Kostin said: Good and thoughtful post. June 2008. May 2008.
  • ANYTHING GOES MARKETING  |  SUNDAY, DECEMBER 21, 2008
    [2008] 10 Tips for Using Twitter And Email Marketing for B2B
    I was told that every blog needs a "top 10 post" and I thought today would be a good day to write one on a topic that is growing in popularity. That topic is Twitter and how best to use this tool for your B2B marketing efforts. thought I would take a stab at providing tips on blending a tried and true tool like email with Twitter. Most likely.
  • BUZZ MARKETING FOR TECHNOLOGY  |  MONDAY, JUNE 23, 2008
    [2008] Knowledge work as craft work
    McGees Musings. The cure for boredom is curiosity. There is no cure for curiosity." - Dorothy Parker. Knowledge work as craft work. Jim McGee, April 1, 2002.  . Knowledge work takes us back to a world of craft work practices. Curiously, most of the discussion around knowledge management is decidedly industrial in flavor. So what? They show up.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [2008] JISC e-Learning Focus - What is a PLE? The future or just another buzz word?
    Skip to content. Search. Sections. Features. About. Contact. Recent. Personal tools. Login. You are here: Home. » News. » What is a PLE? The future or just another buzz word? alternative in the plone_tableless skin layer that you can use if you prefer layouts that dont use tables. -->. THE E-LEARNING PROGRAMME. Overview of the Programme.
  • BUZZ MARKETING FOR TECHNOLOGY  |  THURSDAY, JULY 24, 2008
    [2008] Nine Notable Uses for Social Bookmarking
    Webupon > Social Bookmarking. Nine Notable Uses for Social Bookmarking. by Mark Dykeman , Nov 23, 2007. Bookmarking doesnt need to be limited to tracking websites for yourself. You can track virtually any kind of document and share it with almost anyone. Its out there, waiting to be tapped. Have you ever thought â??out out of the boxâ?? realâ??
  • BUZZ MARKETING FOR TECHNOLOGY  |  WEDNESDAY, JUNE 25, 2008
    [2008] Folksonomy/Taxonomy cookbook
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [2008] NetworkWeaverChecklist2.pdf (application/pdf Object)
  • BUZZ MARKETING FOR TECHNOLOGY  |  THURSDAY, JULY 24, 2008
    [2008] Being Lightweight: Tools We Use | Common Craft - Explanations In Plain English
    By leelefever on June 10, 2008 - 9:20am. Submitted by Victor (not verified) on June 11, 2008 - 8:34am. lightweight Submitted by EmbeddedLibrarian (not verified) on June 11, 2008 - 9:33am. not verified) on June 11, 2008 - 9:53am. Ning Submitted by Elizabeth (not verified) on June 11, 2008 - 10:01am. our work. peace.
  • BUZZ MARKETING FOR TECHNOLOGY  |  THURSDAY, NOVEMBER 6, 2008
    [2008] Secrets of Social Media Marketing – a podcast with Paul Gillin
    His second book, Secrets of Social Media Marketing, will be published in the fall of 2008. There is no doubt the speed of change in the media space is blinding. New tools become available to marketers and individuals alike nearly every week. If you have ever felt like it is hard to keep up (and I know I have) then this book is for you.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [2008] 8 Rules to Develop the Habit of Blogging at Weekly Articles About Blogging - NxE
    On 07 Jan 2008, 7:01 pm, Carla said. © 2008 Innovat3 Group Site Created By Eden Creative Communities , Content is licensed under Creative Commons Article Index. About NxE. Freelance Jobs. Advertise. Leo Babauta. Rules to Develop the Habit of Blogging. marathon is an endurance race with rich rewards. Read other blogs. Make it easy.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, DECEMBER 26, 2008
    [2008] Top 10 Marketing Predictions for 2009
    Joe Pulizzi from Junta42 polled content marketers and social media marketers for their best single prediction for 2009 - see the full list of 42 predictions here. Here is what I would consider the Top 10 predictions from that list David Letterman style.
  • BUZZ MARKETING FOR TECHNOLOGY  |  TUESDAY, DECEMBER 2, 2008
    [2008] Social Media Budget Ratio
    After my last post on the Media Budget Ratio I got a question out on the Marketing 2.0 community by Scott Zosel about how much should you allocate for Social Media in your budget? Great question Scott and you inspired me to write this post. So here it goes. The cost of the technology used for social media is rather low.
  • PR MEETS MARKETING  |  THURSDAY, JULY 10, 2008
    [2008] Brave New World of Media Pitching: LinkedIn
    In late April, I wanted to start exploring different ways that we can now pitch media. Besides my page about how to pitch bloggers , I looked into the new way of pitching via Twitter in my post titled," Brave New World of Media Pitching: Twitter."   Social networking is a new avenue for public relations professionals. del.icio.us
  • PR MEETS MARKETING  |  WEDNESDAY, MAY 7, 2008
    [2008] I am Joseph Jaffe
    In early April, my husband and I attended the Blogger Social in New York. This was a great event, meeting all these great bloggers. What was extra special is the support that this community provides to one another. As part of the last night dinner, a donation was given to the Frozen Pea Fund , a non-profit organization to fight cancer. The catch? Anyone
  • PR MEETS MARKETING  |  FRIDAY, APRIL 18, 2008
    [2008] The Best Time for a Webinar?
    Ken Molay of The Webinar Blog poses an interesting question - are our assumptions about when to schedule a webinar rational?  .  . Currently, most webinars are scheduled from Tuesday - Thursday to capture the largest number of viewers. But why are Monday and Friday ignored? Please take a moment to fill out the survey. del.icio.us
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, SEPTEMBER 26, 2008
    [2008] Social Media Basic Literacy Skills In the Nonprofit Workplace
    Source: Pew Internet and America Life Project: " Networked Workers " Study. Michele Martin and Tony Karer have been blogging at the Work Literacy blog for several months now. The topics they look at are what I might call social media literacy skills. Mostly they are aware, but haven't experienced it.
  • PR MEETS MARKETING  |  SUNDAY, SEPTEMBER 21, 2008
    [2008] Keeping Blog Motivation
    Starting a blog is easy. Getting and maintaining the motivation to post regularly is not. originally started my blog in May 2007 as a way to discuss how PR is an integral part of marketing. started writing one post a week, grew to two posts and then even did a weekly digest of interesting articles. thought – I want to be original. del.icio.us
  • BUZZ MARKETING FOR TECHNOLOGY  |  WEDNESDAY, JULY 9, 2008
    [2008] A reading list for aspiring knowledge workers. Future Tense:
    About Us | RSS | Advertise | Contact Us. Home > Weblog Columns > Future Tense. Weblog columns [select a blog]. Corante Blog]. BETWEEN LAWYERS: technology + culture + law. BRAIN WAVES: neurons, bits & genes. COPYFIGHT: the politics of intellectual property. GOYAMI: search engine marketing. IDEAFLOW: creativity + innovation. About this blog.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [2008] Personal Learning for Learning Professionals - Using Web 2.0 Tools to Make Reading & Research More Effective
    eLearning Technology. Tony Karrers eLearning Blog on eLearning Trends. eLearning 2.0. Learning Management Systems - LMS. Web 2.0. Enterprise 2.0. Personal Learning. Informal Learning. Corporate eLearning. eLearning Design. Authoring Tools. Rapid eLearning Tools. eLearning (e-Learning). eLearning Software. Blended eLearning. eLearning Tools. Web 2.0
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [2008] Ten Ways to Turbocharge Your E-Mails
    Subscribe via RSS. Subscribe via Email. Welcome to Dumb Little Man. Each week we provide a handful of tips that will save you money, increase your productivity, or simply keep you sane. Ten Ways to Turbocharge Your E-Mails. Written on 6/16/2008 by Steve Osborne, of TheWritersBag.com. re too big to ignore and they donâ??t always behave properly.
  • B2B SEO  |  THURSDAY, SEPTEMBER 25, 2008
    [2008] Copywriting tips for B2B SEO
    B2B copywriting is tough stuff. Instead of, “Wipes clean with a damp cloth,” you may find yourself trying to simultaneously explain and extol the virtues of some complex mechanical system while being creative and persuasive at the same time. Copywriting for B2B SEO is even tougher. Here are ten tips to help you succeed. Watch the [.].
  • MARKETING EDGE  |  THURSDAY, OCTOBER 30, 2008
    [2008] Retailers Taking to Facebook One Way or Another
    Cohen's firm, Rosetta, monitored uses of Fan pages by major retailers overtime from May to September of 2008. highlight from the piece; “A September 2008 study by Rosetta (formerly Brulant) that focused on the top 100 online retailers in the US found that 59 had a fan page on Facebook, up from 30 in May 2008. Time 14:22.
  • PR MEETS MARKETING  |  WEDNESDAY, JULY 23, 2008
    [2008] Off Topic: Alameda House for Rent
    Open house will be held on Saturday, June 26, 2008 from 11 am - 1 pm. Front of the House. My husband and I just moved and are seeking to rent out our Alameda house. UPDATE: We’ve rented the house. Thanks everyone! While it's a beautiful home, it was too good of a time to purchase another one! Here are the details. Available immediately.
  • BUZZ MARKETING FOR TECHNOLOGY  |  MONDAY, OCTOBER 13, 2008
    [2008] The Connectbeam Social Computing Blog: Five Moves of Power Users in Enterprise 2.0
    October 10, 2008. Posted by Hutch Carpenter on October 10, 2008 at 11:03 AM in Enterprise 2.0 | Permalink. The Connectbeam Social Computing Blog. resource and viewpoint from Connectbeam on how social computing is changing the way we work. We cover the broader market and what we are doing at Connectbeam. Connectbeam. Blogs of Interest.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [2008] How To Create A Know-It-All Company - CIO.com - Business Technology Leadership
    Forrester Wave: Service Desk Management Tools, Q2 2008. 2008 Annual Google Communications Intelligence Report. Other CIO Sites. © 1994 - 2008 CXO Media Inc. ); ); ); } document.write( ); if (document.getElementById(dclk1231)) { document.getElementById(dclk1231).src src = [link]. }. White Papers |. Blogs |. Video |. How-To.
  • BUZZ MARKETING FOR TECHNOLOGY  |  MONDAY, JUNE 23, 2008
    [2008] JOLT - Journal of Online Learning and Teaching
    Vol. 4, No. 2, June 2008. PBwiki (PBWiki.com, 2008) and as its wiki. Retrieved 1 8, 2008, from Moodle.org: [link]. 2008). Retrieved 1 10, 2008, from [link]. 10, 2008, from [link]. May 2008. Search JOLT. MERLOT Journal of Online Learning and Teaching. Mark Frydenberg. Bentley College. Abstract. In its.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [2008] KMWorld.com: What are people searching for and where are they looking?
    Posted Feb 29, 2008. Covering the latest in Content, Document and Knowledge Management. KMWorld Magazine. Subscribe to KMWorld. KMWorld & Intranets Conference/Exposition. KMWorld NewsLinks. White Papers. Buyers Guide. Web Events. Event Calendar. Research Reports. Advertise with KMWorld. Research Centers. Business Intelligence. Opinion.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [2008] The Bamboo Project Blog: Seven Strategies for Supporting Personal Learning Environments at Work
    Posted by: beryl | May 24, 2008 at 03:10 AM. The Bamboo Project Blog. « 31 Days to a Better Blog--Day 15: Stickify Your Blog | Main. | 31 Days to a Better Blog--Days 16 & 17: Heatmaps and Stumble Ads » Seven Strategies for Supporting Personal Learning Environments at Work. Mine is here. That really defeats the purpose. TrackBack.
  • SMASHMOUTH MARKETING  |  SUNDAY, DECEMBER 14, 2008
    [2008] Don't Stop B2B Marketing During The Holidays
    As regular as Halloween and football, this time of year Green Leads usually hears the following questions from both new and existing clients. Why should we do appointment setting during the holiday months? Plus it's Q4, who has time for introductory appointments anyway?" Play offense when everyone else is in the huddle. Use it to your advantage.
  • DIGITAL BODY LANGUAGE  |  TUESDAY, DECEMBER 9, 2008
    [2008] Emotional Unsubscribes
    I get asked a lot about unsubscribe rates as an indication of buyers losing interest. always caution people not to look to hard at that number. If you think of your own behaviour when you lose interest in a particular sender, you'll see why (most of you). You just ignore them. That's it, no unsubscribe, nothing. Next is re-engaging.
  • DIGITAL BODY LANGUAGE  |  THURSDAY, DECEMBER 11, 2008
    [2008] 6 Really Simple Marketing Metrics for your Execs
    We've all seen a similar cycle. if you ask a marketing exec in a B2B company what metrics they'd want, it ends up in a complex description of ROI, funnel velocity, or influence measurement. Great goals, for sure, but not exactly quick wins. So, the reports aren't created for them and they end up with nothing. So why these metrics?
  • CUSTOMER EXPERIENCE MATRIX   |  TUESDAY, MARCH 11, 2008
    [2008] eglue Links Data to Improve Customer Interactions
    Let me tell you a story. For years, United Parcel Service refused to invest in the tracking systems and other technologies that made Federal Express a preferred carrier for many small package shippers. Then, finally, some studies came out the other way. Unfortunately, I haven’t seen this in reality. Nice theory, though.)
  • CUSTOMER EXPERIENCE MATRIX   |  SATURDAY, JULY 12, 2008
    [2008] Sybase IQ: A Different Kind of Columnar Database (Or Is It The Other Way Around?)
    I spent a fair amount of time this past week getting ready for my part in the July 10 DM Radio Webcast on columnar databases. Much of this was spent updating my information on SybaseIQ , whose CTO Irfan Khan was a co-panelist. In truth, though, that original article was part of the problem. So there was no error in what I wrote.
  • SMASHMOUTH MARKETING  |  WEDNESDAY, DECEMBER 3, 2008
    [2008] Don't Stop B2B Marketing During The Holidays
    As regular as Halloween and football, this time of year Green Leads usually hears the following questions from both new and existing clients. Why should we do appointment setting during the holiday months? Plus it's Q4, who has time for introductory appointments anyway?" Play offense when everyone else is in the huddle. Use it to your advantage.
  • BUZZ MARKETING FOR TECHNOLOGY  |  TUESDAY, OCTOBER 7, 2008
    [2008] Putting in place a Virtual Events strategy
    So I can't help but think there must be something redeeming here for businesses. One thing I am investigating and heavily considering for 2009 is a Virtual Events Strategy. It's like a virtual tradeshow but a space all your own for your own business events. Don't miss his insights into what you should be doing. Learn more on [link
  • MARKETING EDGE  |  WEDNESDAY, JULY 9, 2008
    [2008] Billboards, Strip Malls, and Social Media
    The conversation on Chris Brogan’s blog about personal branding, strip malls and billboards has developed in a way that I think is a bit off the mark. I don’t disagree with Brogan or the comment on the blog post by Christopher Penn that many social sites can and are used as billboards for personal brands.
  • PR MEETS MARKETING  |  MONDAY, AUGUST 18, 2008
    [2008] Brave New World of Media Pitching: Facebook
    I have only been on a Facebook for a year or so. mainly use it to keep in touch with personal connections, and rarely use it for professional reasons. believe that the “casual” aspect of Facebook does make it more difficult for business-to-business companies to leverage the full potential, with early success for consumer related companies.
  • BUZZ MARKETING FOR TECHNOLOGY  |  WEDNESDAY, JUNE 25, 2008
    [2008] Tools do not a master make [redux]
    I’ve been catching up on the posts over at Work Literacy (that’s a lot of catching up!), along with discovering new (to me) blogs in the field of learning. This in turn has had me revisiting old posts and ideas of my own. Don Norman , of the Nielsen Norman Group , has a different take on PowerPoint. just dragged-and-dropped.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [2008] Reorganizing My Personal Learning Environment
    The Bamboo Project Blog. « Whos In Charge of Learning? Organizational Potential=Staff Potential » Reorganizing My Personal Learning Environment. One of the benefits of writing about my personal learning environment was that it forced me to rethink a few of the things Ive been doing. So my first step was to head back over. TrackBack.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [2008] Personal Learning Environments - JITT
    Personal Learning Environments. From JITT. This page and other PLE pages in this wiki (see below) have been constructed and are maintained by Mark van Harmelen. Feedback and suggestions for additions are most welcome. Contact Mark as mark -a-t- cs. This includes providing support for learners to. There are many dimensions to a space of PLEs. Views.
  • BUZZ MARKETING FOR TECHNOLOGY  |  MONDAY, SEPTEMBER 29, 2008
    [2008] LinkedIn for Finding Expertise
    As part of the Web 2.0 for Learning Professionals , I've created a couple of screen casts showing very quickly how I use LinkedIn to find expertise. This is my first time using Jing. Let me know what you think. FYI - the Jing object does not appear in the RSS feed. In other words, record my walk-through and conversation.
  • BUZZ MARKETING FOR TECHNOLOGY  |  SUNDAY, FEBRUARY 3, 2008
    [2008] Blogger: Redirecting
    Push-Button Publishing You're about to be redirected The blog that used to be here is now at [link] Do you wish to be redirected? This blog is not hosted by Blogger and has not been checked for spam, viruses and other forms of malware.
  • BUZZ MARKETING FOR TECHNOLOGY  |  TUESDAY, FEBRUARY 12, 2008
    [2008] Blogger: Redirecting
    Push-Button Publishing You're about to be redirected The blog that used to be here is now at [link] Do you wish to be redirected? This blog is not hosted by Blogger and has not been checked for spam, viruses and other forms of malware.
  • E-STORM  |  WEDNESDAY, DECEMBER 10, 2008
    [2008] Staffing of Social Media – A Few Tips | e-storm International
    David Alston December 10, 2008 at 8:16 pm | Permalink Wow, what an awesome resource you’ve shared. David William Gaultier December 10, 2008 at 8:54 pm | Permalink Thanks David for the compliment – glad it was useful. Steve Dodd December 11, 2008 at 3:56 pm | Permalink HI William, this is an excellent overview!
  • B2B SEO  |  WEDNESDAY, OCTOBER 22, 2008
    [2008] Tips on Leveraging B2B SEO During the Recession
    Many people have a “set it and forget it” approach when it comes to SEO. But if you have a good site (in terms of organic search), you should be taking advantage of it—especially during these tough economic times. SEO remains one of the most cost-effective marketing strategies, especially over the long haul. If your site [.].
  • WEBMARKETCENTRAL  |  MONDAY, APRIL 20, 2009
    [2008] Best of 2008: SEM Landing Pages
    Once you've optimized the list of keywords in your search engine marketing campaign, tweaked the bids and crafted stellar ad text to bring visitors to your site, landing page design is critical to converting those visitors into sales or leads. Here are a few of the best posts about SEM landing page design from last year.
  • SMART MARKETING  |  MONDAY, DECEMBER 22, 2008
    [2008] 10 Commandments of Successful Marketing Management
    Here are my 10 Commandments of Successful Marketing Management: I. Thou shalt learn from mistakes - If you're not taking risks, and making mistakes, you'll never progress past the point of what you already know. It's your job as marketing manager to discover each worker's value, then apply that to the overall marketing task. Then, leave them alone.
  • B2B MARKETING CONFIDENTIAL  |  MONDAY, OCTOBER 27, 2008
    [2008] Channel Management Solutions Landscape 1
    Monday, October 27, 2008 Channel Management Solutions Landscape 1 Channel Management Solutions have been hot lately. skip to main | skip to sidebar B2B Marketing Confidential B2B Marketing Confidential is published by a ten-year veteran of B2B Marketing who has worked with over 20 Fortune 500 companies. So is this where were headed? NetSuite.
  • B2B MARKETING CONFIDENTIAL  |  MONDAY, NOVEMBER 3, 2008
    [2008] ECR (Efficient Customer Response) or Collaborative Channel.
    Monday, November 03, 2008 ECR (Efficient Customer Response) or Collaborative Channel Marketing Applied to Tech Marketing ECR or "Efficient Customer Response" came to the forefront of the consumer channel model in 1992 / 1993. More and more, this model is infiltrating technology marketing. Companies are doing this today. So has ECR worked?
  • E-QUIP  |  SATURDAY, SEPTEMBER 6, 2008
    [2008] Organizing the Sales Effort
    The economic downtown has caught some firms flat-footed. When times were good, they got by with a loosely coordinated, ad hoc approach to business development. Now that's not working. So firms are scrambling to step up their sales efforts. Maybe yours is one of them. Where do you start? Fit people to the appropriate roles. Business Development
  • WEBMARKETCENTRAL  |  MONDAY, DECEMBER 22, 2008
    [2008] Can Social Media Save Detroit?
    Roxanne Darling at Bare Feet Studios recently wrote an outstanding piece on the use of social media at Ford. In How Ford Can Ramp Up It’s Social Media Turnaround Story of 2009 (nicely summarized by John Cass on Social Media Today ), she outlines a social media strategy to help Ford become more transparent and connect more effectively with customers.
  • WEBMARKETCENTRAL  |  MONDAY, DECEMBER 1, 2008
    [2008] SEO Is Not Dead, Just Changing: What This Means
    "SEO is dead." Making a statement like that is a great way to generate lots of traffic, and comments, as Micah Baldwin and Mike McDonald have recently demonstrated. But it's still nonsense. It is changing, however, as Google's plans for search personalization are rolled out. The changes may help local businesses.
  • WEBMARKETCENTRAL  |  WEDNESDAY, NOVEMBER 12, 2008
    [2008] Twitter Twaddle, Part 2: Best Practices, Tools and The Future of Twitter
    This is the second of a two-part series. Part one covered what Twitter is and why it's cool ; this post discusses Twitter etiquette, tools, and speculation about its future. How to Twitter Properly Like any other social setting, Twitter has its own etiquette. This can be confusing to new users. That's because you probably are. Not useful, no follow.
  • WEBMARKETCENTRAL  |  WEDNESDAY, NOVEMBER 5, 2008
    [2008] Twitter Twaddle, Part 1: What Twitter Is and Why It's Cool
    Most Web 2.0 sites fall into one of a few increasingly well-defined categories, such as social bookmarking (Digg, del.icio.us, Searchles), social networking (LinkedIn, Facebook) or file sharing (YouTube, Flickr, podOmatic ). Twitter, however, stands alone. Okay, there's also Pownce , but Twitter is better.) That would be.Twitterbation? variety.
  • WEBMARKETCENTRAL  |  TUESDAY, JANUARY 22, 2008
    [2008] Best of 2007: Articles and Blog Posts on SEM
    Search engine marketing (SEM) is one of the fastest-growing categories in all of advertising, because it is both measurable and logical: present your ads when people are searching for what you're selling. As with any other type of advertising, however, a poorly-designed campaign will be a disappointing waste of money. PPC Outsource or In-House?
  • WEBMARKETCENTRAL  |  FRIDAY, FEBRUARY 29, 2008
    [2008] New on WMC: Marketing Webcasts and Videos
    WebMarketCentral, the portal site with resources for interactive marketing professionals, continues to expand with the recent addition of marketing, sales and CRM-focused webcasts and videos powered by Insight24. It's a one-stop page for marketing-focused intelligence from market leaders.
  • WEBMARKETCENTRAL  |  WEDNESDAY, JULY 16, 2008
    [2008] How to Get Bloggers to Write About You
    Getting blog coverage for your product or service is now just as (if not more) important than getting written about in traditional media. Blogs are now mainstream, as almost 80% of Internet users report having read a blog within the last year. Blog coverage helps increase awareness, build credibility for your brand, and helps with SEO.
  • WEBMARKETCENTRAL  |  THURSDAY, SEPTEMBER 25, 2008
    [2008] Blogger Outreach for PR - Worst Practices
    Despite the fact that several smart PR bloggers, including Cece Lee , Laura Moncur and Elge Premeau have written about what works in blogger outreach for PR, there are still a lot of agencies and PR people who just don't get it. Their efforts at appealing to bloggers are awkward at best, counterproductive at worst. Just send a press release.
  • WEBMARKETCENTRAL  |  WEDNESDAY, OCTOBER 22, 2008
    [2008] Fishing for B2B leads? Choose the right bait.
    Fishermen (fisherpeople?) choose their bait based on the type and quantity of fish they hope to catch. On the lakes of Minnesota, worms and small leeches are great for catching sunfish, and if find a good spot, you can catch a lot of them in a short time. The same principle holds true in b2b lead generation.
  • CONFLUENT FORMS  |  THURSDAY, OCTOBER 30, 2008
    [2008] Press Release: The RFP Database Hits New Membership Milestone of 25,000 Subscribers and Growing Steadily
    Northampton, MA - October 30, 2008 - Confluent Forms LLC is proud to announce that their strategic business sourcing website, the RFP Database , has hit a milestone of 25,000 registered users and has doubled its membership in 10 months. The RFP Database brings the two together as a destination for finding and distributing RFPs.
  • MODERN B2B MARKETING  |  TUESDAY, OCTOBER 14, 2008
    [2008] Lead Generation Best Practices: Thought Leadership with The Funnelholic
    The next interview in the B2B Marketing thought leader interview series is with Craig Rosenberg , author of The Funnelholic (one of my favorite B2B marketing blogs). Craig is Vice President, Products and Services at Tippit, Inc. , the world's fastest growing B2B online media and lead generation company. No B2B marketers. At that point, I was hooked.
  • CONFLUENT FORMS  |  FRIDAY, AUGUST 29, 2008
    [2008] Increase your RFP win percentages with less wasted time
    Responding to Requests for Proposals (RFP) can be about as much fun as going to the dentist for root canal or trying to contort yourself into a 2' by 2' box. We've all been there. We've dealt with 80 page RFPs that had a 1 page description of the project and 79 pages of legalese. Why did we do this? The information is crying out for aggregation!
  • E-STORM  |  WEDNESDAY, AUGUST 25, 2010
    [2008] e-storm Makes the Inc. 5000 List for Third Consecutive Year
    5000 List for Third Consecutive Year Written by admin on August 25, 2010 — 1 Comment San Francisco-based Online Marketing Agency Achieves Highest Rank since First Placing in Esteemed List in 2008 SAN FRANCISCO, August 24, 2010 – e-storm international ( www.e-storm.com 5000 list for the third consecutive year. For over 30 years, the Inc.
  • PUZZLE MARKETER  |  TUESDAY, JULY 31, 2012
    [2008] Social Media Takes Gold at the London 2012 Olympics
    This is a change from even the last Olympics four years ago as Twitter was banned in China during the Beijing 2008 Olympic Games and there was no official Facebook integration. Twitter was banned in China in 2008, so it played a little role. For the London 2012 Olympics, the IOC created a website to become the hub of all digital media.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JULY 11, 2013
    [2008] Twitter leads Fortune 500 social media surge
    The center has been conducting this type of research since 2008. A few of the report highlights: Twitter on the rise. In 2013, 171 companies (34%) had corporate blogs, showing the largest increase in use of this platform since the study began in 2008. This is an increase over 70% in 2012. of America, O’Reilly Automotive and Omnicare.
  • DELICIOUS B2BMARKETING  |  SUNDAY, AUGUST 14, 2011
    [2008] Open Research: A Framework for Social Analytics
    After interviewing nearly 40 experts and working with Charlene Li and a bit of help from myself, she’s found six distinct use cases (see compass below) on how companies are measuring using these new toolsets. Why are social analytics so important? This is a new medium, and proof over re allocation of investment is key. Wowza! Wowza! Wowza!
  • PAUL GILLIN  |  FRIDAY, JULY 19, 2013
    [2008] Not Dead Yet: Blogging’s Popularity Surges Among F500
    And they’ve been doing it every year since 2008, which makes the trending data particularly useful. Key findings of this study include: • In 2013, 171 companies (34%) had corporate blogs showing the largest increase in use of this tool since the 2008 study of the Fortune 500. That’s nearly a 50% increase. Charts.
  • E-QUIP  |  FRIDAY, DECEMBER 2, 2011
    [2008] E-Quip Blog: Strategies for Building Collaboration
    My first real post in this space, in June 2008, was entitled " Collaboration as Competitive Advantage." I posited that most firms in our industry had not mastered collaboration across disciplines and with outside parties. ► 2008. (42). Friday, December 2, 2011. Strategies for Building Collaboration. meeting client requirements).
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JANUARY 7, 2016
    [2008] The lost blogging monarchy, the defeat of links, and the war on social media
    What would be like if you went into cave in 2008 and walked back into the daylight six years later? He was arrested on November 1, 2008 and sentenced to nearly 20 years in prison. “Blogs were gold and bloggers were rock stars back in 2008 when I was arrested. I would like for you to dream for a moment. So much has changed.
  • BIZNOLOGY  |  TUESDAY, JUNE 3, 2014
    [2008] Advertising methods are too ephemeral
    If you want to see some examples of powerfully successful blogger outreaches, check out  International Medical Corps (IMC) 2008 ,  Survivor Corps Operation Survivor 2008 , and  Fresh Air Fund Summer 2008 ,  Jerry White’s I Will Not Be Broken book promotion. Very interesting, very cool, and powerfully effective.
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, NOVEMBER 13, 2012
    [2008] 20 Stats Every Modern Marketer Should See
    million in 2008 to 106.7 Monthly video viewership grew by 330% between 2008 and 2012. by Jesse Noyes | Tweet this If you were at Eloqua Experience last week, you probably heard a lot of stats cited. It’s inevitable. At every event we hear statistics rattled off as speakers and attendees attempt to quantify the world around them.
  • HUBSPOT  |  TUESDAY, JANUARY 7, 2014
    [2008] 20 LinkedIn Groups Every Marketer Should Join
    Created: March 3, 2008. Created: February 2, 2008. Created: November 4, 2008. Created: August 6, 2008. Created: March 27, 2008. Created: March 6, 2008. Created: March 6, 2008. Created: January 29, 2008. Created: March 14, 2008. Created: June 13, 2008. Who knows? Members: 427,420.
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