Pitney Bowes Interaction Optimizer and Dialogue Offer Unified Inbound/Outbound Marketing Campaigns
Customer Experience Matrix
NOVEMBER 20, 2012
Purchases have included Group 1 Software (2004), MapInfo (2007) and Portrait Software (2010), which are now part of a customer analytics and interaction group within the company’s software division. IO connects with touchpoints and other data sources through Foundation, which can accept via Web service calls or SQL queries.
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