Glassdoor.com: Social Media Tool or PR Nightmare?
Marketing Craftmanship
JANUARY 5, 2012
Since its founding in 2007, Glassdoor.com has become an important research tool for job hunters, corporate recruiters, and anyone looking for unvarnished behind-the-scenes insight into what really goes on behind corporate doors. Effective workforce management, however, does not ensure a positive outcome on the site.
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