Remove 2007 Remove Information Remove Opinions Remove Personalization
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Beyond COVID-19: 10 Benefits of Hybrid & Virtual Events

Marketing Insider Group

If there is any positive trend the COVID-19 pandemic has brought to the events industry, it is the adoption of virtual event platforms as a viable alternative to in-person events. You will also be able to capture those who would rather prefer to join your event from the comfort of their homes rather than attending in-person.

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5 Content Marketing Lessons from the Fastest Growing SaaS Companies

Marketing Insider Group

Moz cofounder Rand Fishkin launched Whiteboard Friday in 2007, when the company was still in its infancy and looking for any means to grow. Case studies give B2B companies a unique opportunity to present data-driven information while also telling a relatable story.

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Post-Event Follow-Up: Tips for Nurturing Virtual Event Leads

Marketing Insider Group

The first email can help you to determine quality leads based on those who act on your email, to inform your subsequent outreach. However, these follow-ups should take a more personalized approach. Just be sure to post new information periodically. Sales Team Follow-up. Send Post Event Surveys to Attendees.

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Employee Advocacy- Are You Leveraging Your Employees’ Influence?

Onalytica B2B

It could entail adding their opinion on the state of the industry or changes in legislation; offering assistance to potential customers or adding their two cents into a trending hashtags and debates. In a survey carried out by the Global Trust , 92% said they trust earned media- this has increased by 18% since 2007.

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Misconceptions About B2B Buyer Personas

Marketing Interactions

Here’s the kicker for me > Despite the above challenges reported, two-thirds of marketers say they’re using buyer personas to inform their marketing strategies and content development. I’ve been building B2B buyer personas since 2007 for my clients. You’d think we’d be making progress. Amp up your curiosity in these conversations.

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Marketer of the Month Podcast – Cutting through the Clutter – “Content Marketing” from the POV of the person who coined the term: Joe Pulizzi

Outgrow

Dr. Saksham Sharda is the Chief Information Officer at Outgrow.co. The Podcast – Cutting through the Clutter – “Content Marketing” from the POV of the person who coined the term: Joe Pulizzi. They better start delivering valuable, relevant, compelling information on a consistent basis to a targeted audience.

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Personal KM; KM Business Case; KM, culture and compromise; KM Books Wiki

Buzz Marketing for Technology

Personal KM; KM Business Case; KM, culture and compromise; KM Books Wiki. 18 April 2007, 06:03 PM. Q: What is personal knowledge management? A: To manage your personal knowledge, whenever you learn something new â?? or search for, receive, or come across potentially useful information â?? Evaluating Information.

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