Can’t Stop. Won’t Stop. Why You Should Stop Selling In Your Content Marketing
Marketing Insider Group
AUGUST 26, 2015
And yet, when we are ready to buy, we seek out the information we need. If you want your content to be seen, read and shared, it has to be helpful, educational or entertaining content. Back in 2007, I joined SAP to run an online lead generation program. They gave us the names and contact information of those who downloaded it.
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