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Sales Pipeline Radio, Episode 181: Q&A with Lindsay Pedersen @lindsaycpedersen

Heinz Marketing

So it’s really the definition of the value you bring and brand marketing and the tactics for brand marketing and brand awareness building, are those belong in kind of the bucket of marketing and those are what can be kind of in conflict some might say with your term lead generation. Matt: Right. Paul: Yeah.

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Beanstalk Data Adds Service to the Marketing Automation Recipe

Customer Experience Matrix

Thinking in those terms, Beanstalk Data is a tasty morsel. Leads enter a campaign by meeting conditions defined in a filter, which can be built within the system interface or written in SQL. Beanstalk sees its marketing services as a major point of differentiation. Anyway, back to BeanStalk.