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Enhancing Patient Care: 4 Strategies for Life Sciences Companies

Salesforce Marketing Cloud

There has been a shift in the industry with more organizations working directly with people who have personal experience with the conditions. Greg Hurst , a Salesforce solution consultant, was diagnosed with Spinal Bulbar Muscular Atrophy in 2007. This disease is thought to affect 140,000 people worldwide. View initiatives

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Cold Calling Guidelines for Practical and Actionable Prospecting

Zoominfo

Cold calling is different for home (and personal mobile) phones — sales reps must call from 8 am to 9 pm. And if the person you’re calling asks to be on it, you have to comply. Plan different ways to close in every avenue of conversation. Keep your messaging individualized and personable. Do Not Call List”.

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Does Your Personal Brand Help Your Employer?

Convince & Convert

In 2007, when he was dissatisfied with Google’s search results, he started building his own solution, and DuckDuckGo was born. Today, their main differentiator (other than the different search mechanism) is that, unlike Google, DuckDuckGo doesn’t track you. Tweetable Moments Focus on what really is working. “I.

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7 Tips for Creating Sponsorship Packages for Virtual Events

Marketing Insider Group

It can also offer a chat feature and a waiting room so that representatives can connect with one person at a time. You can include branding, exhibition, and collaborative sponsorship in different packages. Consider treating each sponsor differently when setting up pricing. Offer Collaborative Opportunities.

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5 Content Marketing Lessons from the Fastest Growing SaaS Companies

Marketing Insider Group

Moz cofounder Rand Fishkin launched Whiteboard Friday in 2007, when the company was still in its infancy and looking for any means to grow. Retail operations platform, Vend, takes a different but equally effective approach to case study library searchability. Image Source.

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This Goal-Setting Activity That Made All the Difference

Content Marketing Institute

If a person believes he or she didn’t get the job because of where he or she went to school or the chosen hire had the inside track, that person is correct. The only way that person will ever get the job he or she wants is to first change the belief. Click To Tweet. Easy to say, hard to do … but it must be done. Philanthropic.

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Privacy, Personalization, and Big Data: How Privacy Changes Affect B2B Advertising

Golden Spiral

61% did not appreciate that online services may be more efficient because of increased access to personal data. were sending sensitive patient data – perhaps one of the most highly-regulated pieces of personal information, thanks to HIPAA – back to Facebook. Third-Party Cookies are Dead. Long Live Third-Party Cookies.

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