Remove customer help
article thumbnail

Activate Acquires Green Leads

Smashmouth Marketing

Back in 2007, Linda and I had no idea we would have built a global pipeline generation company that the Fortune 1000 and some of the biggest tech firms in the industry would trust to generate their sale pipeline from high level Ideal Customer Profile leads (ICPs) to booked and confirmed Sales Qualified Leads (SQLs, or appointments).

article thumbnail

5 Content Marketing Lessons from the Fastest Growing SaaS Companies

Marketing Insider Group

In addition, SaaS companies are always playing a long game with customer acquisition, looking to create content that continually demonstrates the value of their brand so customers keep them top-of-mind when it comes time to purchase new solutions. Topics covered in SaaS content are often technical. Image Source.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Nine Social Media Marketing Stats You Can Use

Webbiquity

Twitter emerged at the SXSW conference in March 2007. The phase “social media marketing” first appeared in searches back in March 2007, but the first spike in interest came in January 2009, when search volume more than doubled from the previous month. Facebook was opened up to the public in 2006. MarketingSherpa ).

article thumbnail

Enhancing Patient Care: 4 Strategies for Life Sciences Companies

Salesforce Marketing Cloud

We were lucky to speak with a few Salesforce employees who were willing to share their stories to help illustrate areas of patient advocacy and their importance. Build a more connected pharma operation Learn how pharmaceutical companies can drive patient and customer engagement with an integrated technology platform.

article thumbnail

Cold Calling Guidelines for Practical and Actionable Prospecting

Zoominfo

So you’ve got yourself a list of new leads to turn into possible customers. Cold calling scripts help keep conversations on track toward a successful warm call — and beyond. This is unless the recipient is already a customer (not a lead), or you have their permission to call outside of those times. Reason for Calling.

article thumbnail

Post-Event Follow-Up: Tips for Nurturing Virtual Event Leads

Marketing Insider Group

If you fail in your follow-up strategy, your competitors who offer similar products or services might be the ones to benefit from your hard work Therefore, you have to continue to nurture attendees until they become your regular customers or patronizers. That can help identify content gaps when planning future events.

article thumbnail

How to “Ted Lasso” Your Content for Greater Customer Engagement

Contently

He uses a compassionate, humorous, group-oriented, and helpful approach to turn the team around and achieve victory. We’ve got a few ideas on how to pull inspiration from the show without sacrificing the cred you already have with your customers. Provide amazing customer service. Inspire with positivity.

Content 112