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Pardot Offers Refined Demand Generation at a Small Business Price

Customer Experience Matrix

In fact, Pardot in particular provides advanced capabilities including progressive profiling (automatically changing the questions on forms as customer answer them) and dynamic content (rule-driven selection of content blocks within emails and Web pages). One other factor clearly distinguishes SMB from Enterprise systems, and that’s pricing.

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SalesFusion Combines Online and Offline Marketing with CRM

Customer Experience Matrix

Summary: SalesFusion combines all channels within marketing, and merges marketing automation with CRM as well. This breadth isn’t accompanied by tremendous depth: SalesFusion’s campaign management and built-in CRM tools are a bit limited. online chat and - telemarketing support through the CRM component.

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ICON16: How Infusionsoft Plans To Dominate Small Business Marketing (and Make Life Better For Small Businesses Everywhere)

Customer Experience Matrix

The company made a few announcements, most notably a vastly improved email builder and tighter integration with online accounting software from Quickbooks Online and Xero. Infusionsoft’s goal is to bake as much as possible of the methodology into the software, its partner ecosystem, and prebuilt assets such as campaign plans.

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10 Top Gmail Extensions for Content Marketers

Scoop.it

Or you find yourself developing bad habits like checking your emails too many times. Here are some of the most powerful features: Inbox Zero heroes: The feature allows you to transform your emails into “to-do” lists in one click. This ensures that you respond to all your emails resulting in a clean inbox. . Right Inbox.

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ManoByte’s Custom Integration Application for NetSuite and HubSpot Customers

Valasys

MonoByte, a marketing and advertising firm headquartered in Grand Rapids, Michigan (MI), recently developed and launched a custom integration application to sync the CRM data for the NetSuite and HubSpot customers. The package is priced at $99 per month. About MonoByte. About HubSpot. About NetSuite.

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Jesubi Doubles Sales Prospecting Efficiency

Customer Experience Matrix

You may not want to replace your CRM system with Jesubi, but dedicated prospecting teams should take a close look. The flash show when you enter the company’s Web site could easily be mistaken for a demand generation product – it lists campaign workflow, list segmentation, email templates, Salesforce.com integration and dynamic reporting.

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Low Cost Systems for Demand Generation

Customer Experience Matrix

Here are some alternatives that will come in at or below Marketo’s published starting price of $2,400 per month (or $1,500 for their “Lite” version). (To See my 2007 blog entry for some information or buy the Raab Guide to Demand Generation Systems for a detailed review. Pricing starts at $599 per month. Just kidding.or