How to Calculate Social Marketing ROI
Paul Gillin
JUNE 24, 2010
Her response: “When [our target audiences comes] to our site, they watch the videos and they are engaging with the content on the site. That’s what Pitney Bowes did when a 2007 Postal Service rate increase prompted 430,000 calls from customers. The best way to select relevant metrics is to work backwards. White paper.
50 
Let's personalize your content