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36 Digital Marketing Experts You Need To Follow On Social Media

SocialPilot

Table of Contents 1. Content Marketing + Jay Baer Ann Handley Joe Pulizzi Kristina Halvorson Darren Rowse Michael Brenner Robert Rose George Stenitzer Jeff Bullas 3. Author of 3 books on white paper writing and growth hacks for businesses Why should you follow him? Madalyn is for Twitter, what Mari is for Facebook.

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Conference Focuses on Making the Most of Customer References

WriteSpark

Content Marketing. White Papers. Although I have not participated in this conference myself, the program looks very relevant and past events have been well attended by technology company representatives. Twitter Updates. follow me on Twitter. White Paper Writer. Case Studies. Sales Materials.

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Technology PR Sessions at 2008 PRSA Conference

WriteSpark

Content Marketing. White Papers.   Several sessions at the 2008 PRSA conference, scheduled for October 25-28 in Detroit, look particularly relevant for those of us involved in PR for technology products and services: "Word of mouth" marketing and many social media sessions. Twitter Updates.

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2 Mistakes that Cause Content Syndication to Fail

Online Marketing Institute

So what is it about some content syndication programs that create leads that sales reps don’t want? In today’s economic climate, content syndication is one of the lowest risk lead generation vehicles there is. With all this going for it, why then isn’t content syndication a slam dunk success?

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Top 10 Clichés to Avoid in B2B Marketing Content

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website Top 10 Clichés to Avoid in B2B Marketing Content by Achinta Mitra on May 18, 2010 in B2B Marketing Collateral , Content Marketing , Industrial Marketing Strategies You can find plenty of clichés used (overused?) in B2B marketing content.

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ClickLaunch: The Content Marketing PlayBook

Ambal's Amusings

ClickLaunch is ClickDocument's platform for launching new and exciting eBooks, books and white papers. 42 content marketing tactics, over 50 case studies and hundreds of resources - The Content Marketing Playbook: 42 Ways to Connect with Customers is packed with lots of ideas to execute on your content strategy.

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B2B Websites: To Publish Prices, Or Not To Publish…That Is The.

Industrial Marketing Today

ThomasNet study, 2006) For IT solutions in excess of $50,000, the most wanted data in the early stage awareness was price ( Source: Joint study done by MarketingSherpa and Enquiro , 2007) Today, a majority of industrial buying decisions begin online. This white paper aims to change that perception of them.