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Hard Data to Justify Your Marketing Automation Investment

Customer Experience Matrix

Summary: So you want some hard numbers to prove the value of marketing automation? This paper contains step-by-step instructions for building a business case and even a link to a slide deck you can use as a template. Here's a bunch. The data is a couple of years old but still valid. Statistics include: • 16.5% Statistics include: • 16.5%

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SalesFusion Combines Online and Offline Marketing with CRM

Customer Experience Matrix

The email features cover all the basic requirements: template-driven personalized messages, universal and campaign-level exclusion rules, and both static and dynamic list definitions. SalesFusion promises a more flexible, visual campaign builder and dynamic content generation for delivery early next year.

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Audio SEO: The Complete Guide to Ranking Your Podcast Successfully

Single Grain

Audio SEO Algorithm: How Google Ranks Podcasts. The SEO practice can be divided into four broad categories: Text SEO means ranking content-rich pages in the organic search results. Video SEO is used to optimize videos on platforms such as YouTube to generate higher views and engagement. Navigational Podcast Queries.

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The Rapid eLearning Blog

Buzz Marketing for Technology

One of the problems with the information dumps is we get so used to the mind numbing slide-after-slide of information, that the value of the information is lost and it renders the course useless. For example, not having the 72-hour emergency pack might mean I die or suffer some other negative consequence. June 17th, 2008. 30 comments.

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Comprehensive Guide to Digital Marketing

seo.co

Ideas without action are worthless and will eventually lead to paralysis by analysis. That’s catchy and easy to remember, but still sounds like it was written for a Marketing 101 class in 2007. You can read it from start to finish, skip around, bookmark it, or even print it off and keep it at your desk. Brand vision.

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eLearning & Deliberative Moments: The present and future of Personal Learning Environments (PLE)

Buzz Marketing for Technology

It was originally part of a class wiki. the leading commercial vendor of academic VLEs, was granted US patent 6,988,138 on " Internet-based education support system and methods ", even though there is evidently a long history of virtual learning environments. There are unconfirmed media reports that the VLEs supplied by Blackboard Inc.

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48 Content Marketing Tools to Make Your Life Easier

Single Grain

Check out these content marketing stats: Content marketing costs 62% less than traditional marketing and generates 3x as many leads. . Content marketing is a digital strategy that helps helps raise brand awareness, educate prospects, acquire and nurture relevant leads, and improves sales. Lead magnets such as white papers.