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Guest Posting: Still An Important Part of Your Digital Marketing Strategy

Online Marketing Institute

But as a blogger building your personal brand, guest posting may be the foremost strategy for ensuring your readership base increased over time, and that your name is established in the blogosphere. In addition to your “personal” authority, the search engines (Google, in particular) look at the authority of your website or blog.

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Marketer of the Month Podcast – Cutting through the Clutter – “Content Marketing” from the POV of the person who coined the term: Joe Pulizzi

Outgrow

The Podcast – Cutting through the Clutter – “Content Marketing” from the POV of the person who coined the term: Joe Pulizzi. They’re a blogger, they’re a writer, they’re a on TikTok. Joe Pulizzi: Yeah, because it doesn’t matter if it’s digital, it’s in person. Like what are you?

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Owning Google Search is so easy–yet very very hard

Biznology

It’s the same thing with search engine optimization (SEO) and Google. . Until Google really started rolling out Panda and Penguin algorithms. Google’s tightening and closing as many loopholes as it can get away with. Even Google’s human ninja reviewers often get fooled. So, what to do, what to do?

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BMJ blogs " Blog Archive " Richard Smith: Get with Web 2.0 or become yesterday's person

Buzz Marketing for Technology

Posted in Guest bloggers. s person&#. Instead of just one or a few doctors in one hospital trying to diagnose a condition and prescribe a response, open up the case to the world and let everyone virtually peer over the shoulders of the primary physician so persons worldwide can offer their ideas. Richard Smith: Get with Web 2.0

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Content Marketing with Stories: Better than Facts

Writing on the Web

A 2007 study by Jennifer Edson Escalas , a marketing researcher at Vanderbilt University, found that people had more positive reactions to advertisements that were presented in a story form than to ads that were factually straightforward about the products. On a blog, it’s easier to do since it’s a personal communication tool.

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Content Marketing Tips: Get Your Stories Straight

Writing on the Web

I’m re-reading a great book by Jim Loehr, The Power of Story: Rewrite Your Destiny in Business and in Life (Free Press, 2007). Most of us are intimidated when it comes to having to write something personal and public. Blog this on Blogger. Add this to Google Bookmarks. Post on Google Buzz.

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The MLxperience: AideRSS Firefox / GoogleReader extension + Thematic PostRank

Buzz Marketing for Technology

Bookmark this post: For those who appreciate the hive mind : If you use Google Reader and Firefox and are interested in the most relevant articles of the day, check out AideRss , a GreaseMonkey script that uses PostRank to score, filter and track performance of any RSS feed. Labels: google , rss , tools , trends , video. ▼ 2008.

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