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Looking Back at 300: Top 10 Posts

WebMarketCentral

9: Best of 2007: Articles and Blog Posts on SEO (Part 1) , January 28, 2008 Summaries of and links to a dozen outstanding articles on SEO from some of the top pros like Lee Odden , Jon Rognerud and Danny Sullivan. . #9: Also, I think, the first time on this blog I made the case that SEO is far from dead. #8:

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Top Blog Posts in First Three Years of WMC

WebMarketCentral

Best of 2007: Blog Posts on Social Media Marketing , January 18, 2008—A wrap-up of some of the best blog posts of 2007 on social networking and social media marketing strategies and tactics. and loyal readers. It's an interesting mix of old and new, tactical and strategic, original and derivative.

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Looking Back at 400: Top 10 Posts

WebMarketCentral

10: Best of 2007: Website Design , February 4, 2008 Reviews of articles and tools on website design, including a couple of pieces from the brilliant and frequently cited Stoney deGeyter. Social Tagging Sites, Part 4: B2B Traffic Building , May 15, 2007 Original research on the quantitative impact of social bookmarking on b2b site traffic.

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A/B Testing Pop-ups: How to Make Your Pop-Ups a Lot More Effective

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Bad user experience can lead to changed user behavior like this: And people installing pop-up blockers to prevent them from ruining their experience (that’s the reason when you look up pop-ups, these ad blockers rank so high on Google.). Guardrail metrics provide what Spitzer (2007) calls the “capacity to instigate informed action.”

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The No Jargon Step by Step Guide to (Thoroughly) Understanding A/B Testing Metrics

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Guardrail metrics provide what Spitzer (2007) calls the “capacity to instigate informed action.” While we benchmark data and begin to see how the hypothesis performs, we must consider all validity threats such as. Another take on metrics comes from Avinash Kaushik , Digital Marketing Evangelist at Google.