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Nine Social Media Marketing Stats You Can Use

Webbiquity

Twitter emerged at the SXSW conference in March 2007. The phase “social media marketing” first appeared in searches back in March 2007, but the first spike in interest came in January 2009, when search volume more than doubled from the previous month. Facebook was opened up to the public in 2006. MarketingSherpa ).

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5 Content Marketing Lessons from the Fastest Growing SaaS Companies

Marketing Insider Group

Moz cofounder Rand Fishkin launched Whiteboard Friday in 2007, when the company was still in its infancy and looking for any means to grow. Analytics and intelligence platform Sumo Logic is a great example of how to leverage case studies to build social proof. Image Source. Create connection with authenticity.

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ManoByte’s Custom Integration Application for NetSuite and HubSpot Customers

Valasys

MonoByte, a marketing and advertising firm headquartered in Grand Rapids, Michigan (MI), recently developed and launched a custom integration application to sync the CRM data for the NetSuite and HubSpot customers. Their customized solutions give customers the advantage of accessing all the important data in real-time.

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Optimizing Event Planning: 7 Ways Event Technology Eases The Process

Marketing Insider Group

Google Analytics is a great tool for measuring user behavior on your website, although it has its own limitations. Frustrated with the conferences he attended there, he left Microsoft in 2007 with the goal of delivering more value and better networking opportunities through a next-generation conference app. ActiveCampaign. Salesforce.

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Interview with Moni Oloyede

Onalytica B2B

She has worked with all the major marketing automation companies – Marketo, Eloqua, HubSpot, and ExactTarget. My first job out of college (in 2007) was with a cybersecurity firm in Columbia, MD and they were actively using Eloqua to manage their email marketing programs and to track and qualify their leads.

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The Evolution of Inbound Marketing

SmartBug Media

And this is where we arrive at the official birth of “inbound marketing” as a strategy, as well as HubSpot, the brand synonymous with this methodology. Soon after, Halligan and Shah founded HubSpot (Meerman Scott joined the board in 2007) in order to help businesses evolve? Inbound Today and Beyond.

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Why a Sales-Driven Marketing Strategy Won’t Work for Your HealthTech SaaS Company

Golden Spiral

Consulting giant McKinsey pointed towards this change as early as 2007: “…marketers must work more intensively than they have in the past with colleagues in other functions to develop, deliver, and communicate value propositions to consumers who want independent advice and frequently aren’t willing to pay for higher-touch sales and service.”.