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Sales Pipeline Radio, Episode 338: Q & A with Spencer Wixom

Heinz Marketing

And he unfortunately passed away in about 2007. You know, your friend and my friend, Brent Adamson, has done a lot of work in mapping buyer behavior, buyer enablement type of work, and a lot of those statistics are incredibly relevant today. Like analytics, things like that. We’ve been around for about 40 years.

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Sales Pipeline Radio, Episode 338: Q & A with Spencer Wixom

Heinz Marketing

And he unfortunately passed away in about 2007. You know, your friend and my friend, Brent Adamson, has done a lot of work in mapping buyer behavior, buyer enablement type of work, and a lot of those statistics are incredibly relevant today. Like analytics, things like that. We’ve been around for about 40 years.

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Sales Pipeline Radio, Episode 338: Q & A with Spencer Wixom

Heinz Marketing

And he unfortunately passed away in about 2007. You know, your friend and my friend, Brent Adamson, has done a lot of work in mapping buyer behavior, buyer enablement type of work, and a lot of those statistics are incredibly relevant today. Like analytics, things like that. We’ve been around for about 40 years.

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B2B Websites: To Publish Prices, Or Not To Publish…That Is The.

Industrial Marketing Today

ThomasNet study, 2006) For IT solutions in excess of $50,000, the most wanted data in the early stage awareness was price ( Source: Joint study done by MarketingSherpa and Enquiro , 2007) Today, a majority of industrial buying decisions begin online. This white paper aims to change that perception of them.

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Infobright Puts a Clever Twist on the Columnar Database

Customer Experience Matrix

It took me some time to form a clear picture of analytical database vendor Infobright , despite an excellent white paper that seems to have since vanished from their Web site. Only when some but not all of the records within a pack are relevant must the pack itself be loaded from disk and decompressed.

Analytics 120
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4 Steps to B2B SEO Accountability

Online Marketing Institute

Real-Time Activity Stream 4 Steps to B2B SEO Accountability Ryan DeShazer | May 4, 2010 | 0 Comments Tweet Though measurement and analytics tools have evolved to a new level of robustness and utility, many (if not most) B2B SEO initiatives are still judged by one primary KPI : rankings. SEO needs to be iterative and evolutionary.

SEO 40
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How to Calculate Social Marketing ROI

Paul Gillin

Her response: “When [our target audiences comes] to our site, they watch the videos and they are engaging with the content on the site. That’s what Pitney Bowes did when a 2007 Postal Service rate increase prompted 430,000 calls from customers. It’s easy to cast aside analytical tasks when everyone is focused on generating revenue.

ROI 50