How to Calculate Social Marketing ROI
Paul Gillin
JUNE 24, 2010
It may be possible to calculate a payback through extensive customer perception or employee satisfaction analysis, but why bother? EMC is a premium-priced provider whose philosophy is to always go the extra mile to take care of the customer. What’s the return on landscaping, an expensive conference room table or free bagels on Fridays?
50 
Let's personalize your content