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9 call analytics platforms for marketing teams to consider

Martech

For information on pricing and a deeper feature breakdown, download the MarTech Intelligence Report. Call Coaching uses recorded calls scored against CallSource’s proprietary principles to build call handlers’ skills and increase call-to-appointment rates. London-based Iovox was founded in 2007. It has 50 employees.

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How to Calculate Social Marketing ROI

Paul Gillin

EMC is a premium-priced provider whose philosophy is to always go the extra mile to take care of the customer. That’s what Pitney Bowes did when a 2007 Postal Service rate increase prompted 430,000 calls from customers. Customer surveys; renewal rates; referrals; incremental business; testimonials; Net Promoter Score.

ROI 50