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Why Customer-Centric Brands Should Avoid Stealth Marketing

Hubspot

After Wal-Mart's "flog" or fake blog was exposed, the corporation and their public relations agency, Edelman Worldwide, faced harsh backlash -- many bloggers demanded that Edleman’s CEO resign and Wal-Mart’s reputation was tarnished. Whole Foods Market. Image Credit : Wikipedia. Fyre Festival.

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Six Steps to a Remarkably Powerful, Personal Network - Liz Strauss at Successful Blog - Thinking, writing, business ideas. You're only a stranger once.

Buzz Marketing for Technology

December 10, 2007. Every generous act is an opportunity to share your expertise with those who might help you. December 10th, 2007 at 12:57 pm. Six Steps to a Remarkably Powerful, Personal Network. ME Liz Strauss wrote this at 11:30 am. It’s NOT Who You Know. My recent trip to the UK has me thinking about networking.

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How NOT to pitch a blog | Online Marketing Blog

Online Marketing Institute

Home About Resources Archives Subscribe Consulting Contact How NOT to pitch a blog 29 Comments | Posted by Lee Odden on Aug 29th, 2007 in Blog Marketing , Blogging , Online Marketing , Online PR In the past I’ve written about blogger relations offering tips on how marketers or PR professionals ought to present their story ideas to bloggers.

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Social Media Lawsuits Protect Yourself From Them | Guest Posts.

Convince & Convert

Marketers have a responsibility to ensure that bloggers are providing disclosure and that statements are not misleading or unsubstantiated. In 2007, a breach of contract suit was brought against 1-800-Flowers.com Inc. You can find her on Twitter or, if you’re lucky, behind a rolling pin making a fresh pie. Read the fine print.

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BABSONKNOWLEDGE.ORG: 6 Common Attributes of Knowledge Work and Knowledge Workers

Buzz Marketing for Technology

In the early days of knowledge management, when companies were beginning to talk about sharing knowledge within and across organizations, I used to say, "Sharing knowledge is an unnatural act.". I also mentioned that, "Of course, unnatural acts are committed every day.". « Analyze This | Main. Knowledge Management Lives!

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Scoble: Google Is Starting to Remind Me of Microsoft

Hubspot

He went to Google in 2007. The reality is that Google+ got some buzz and excitement in the early days, in part because of its design, which was revolutionary at the time. “Facebook is gaining steam and Google+ is not,” said Robert Scoble, a well-known blogger and startup liaison officer at Rackspace.

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50 Habits of a Highly Effective Blogger " EdithYeung.com

Buzz Marketing for Technology

Edith Yeung.com Dream Think Act --> Edith Yeung.com Dream Think Act. 9 Essential Tips to Get the Most Out of Trade Shows, Conferences & Seminars (Podcast) » Tuesday 13 Nov 2007. 50 Habits of a Highly Effective Blogger. a highly effective blogger would â?¦. Network with other bloggers. About Edith.

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