B2B Marketing Zone Posts

JUNE 9, 2010

9 Social Listening & Tracking Tools - Marketing Genius Blog , May 7, 2010 Here is a list of 9 social media tracking and monitoring tools. 100 Tips for Trade Show Lead Generation - B2B Lead Generation Blog , May 11, 2010 Lead generation remains the top reason most companies exhibit at events and tradeshows. Best of B2B Marketing.

Paid Content 40

Paid Content B2B Marketing Marketing Management B2B 40

markempa

JUNE 29, 2007

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 It will definitely help you better budget, forecast, and benchmark your marketing results. Very useful stuff. Very useful stuff.

Lead Generation 120

Lead Generation Work Management Generation Telemarketing 120

The Effective Marketer

MARCH 12, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Better Time Management with Smart Calendars Use your calendar to your advantage Using calendar the smart way I’ve noticed throughout the years that if something is not on my task list it won’t get done.

Marketing Budget 100

Marketing Budget Work Management Marketing Management Allocation 100

Martech Advisor

DECEMBER 3, 2019

Boris Guffond, (Communication Director, Mazarine) shared his thoughts on marketing storytelling exclusively with MarTech Advisor, The idea to oppose classic storytelling and new-age sounds artificial: A catchy plot will be more effective today if linked to new-age tech. Let them show how your products helped them improve their lives.

Storytelling 70

Storytelling Paid Search Agency Planning Work Management 70

markempa

MARCH 2, 2007

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 " Your sales people don’t want more leads actually, what they want is " more effective selling time."

Lead Generation 120

Lead Generation B2B Sales Sales Leads Sales Qualified Leads 120

markempa

APRIL 5, 2007

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 As a lead generation tactic, podcasting is still in its infancy but its expected to be used by many more b-to-b marketers in 2007.

Lead Generation 120

Lead Generation Generation Leads Lead 120

Atomic Reach

JANUARY 3, 2019

Find him on Twitter & LinkedIn. Currently, among other initiatives, Pulizzi fundraises for the Orange Effect Foundation. Find him on Twitter & LinkedIn. He has created his own successful digital agency that focuses on providing honest feedback to clients while helping them enhance their own ROI.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Hinge Marketing

APRIL 28, 2014

In 2001, Joe was tapped to run Penton’s custom media division, where he helped the firm make the transition from print to digital. In 2007, his division produced over 300 webinars in a single year. Joe had always wanted to run his own business, so in 2007 he left Penton to launch his own firm, Junta42. . We were shocked.”

Ideal Customer Profiles 48

Ideal Customer Profiles Profiling B2B Thought Leadership Lock-In 48

markempa

APRIL 18, 2007

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 So are you using metrics that actually help you look forward? They tell you where youve been but they cant tell you where you’re going.

Demand Generation Agencies 120

Demand Generation Agencies Lead Generation Marketing Automation Services Demand Generation 120

markempa

AUGUST 24, 2007

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 And thats where Ive found " lead generation huddles " help get that ironed out. I asked him where he thought the b.

Work Management 120

Work Management Marketing Management Marketing Automation Services Lead Generation 120

markempa

APRIL 19, 2007

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 « On B2B Demand Generation tools and Lead Generation Dashboards | Main | On Lead Nurturing: Looking for a "hot" date?

Lead Generation 120

Lead Generation Generation B2B Thought Leadership Leads 120

markempa

APRIL 12, 2007

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 To develop an effective closed-loop-process you need to start with your people first.

ROMI 120

ROMI Lead Generation Work Management B2B Marketing 120

markempa

JUNE 28, 2007

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 New and innovative online marketing tactics help companies build their brand and generate leads online.

Online Lead Generation 120

Online Lead Generation Lead Generation Work Management Marketing Management 120

markempa

AUGUST 1, 2007

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Could you have helped move it along by going deeper in the sales cycle? Could you have helped move it along by going deeper in the sales cycle?

Lead Generation 120

Lead Generation B2B Sales Sales Qualified Leads Top of Funnel 120

markempa

AUGUST 17, 2007

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Third-party resources and content can also be effectively utilized to bring you an aspect of credibility through the the halo effect.

Lead Nurturing 120

Lead Nurturing Lead Generation Tactics Lead Scoring 120

markempa

NOVEMBER 22, 2006

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Just remember that most web inquiries are not sales ready leads so dont simply throw them over the wall to your sales reps. Qualify them first.

Lead Generation 120

Lead Generation Sales Qualified Leads Generation B2B Thought Leadership 120

Online Marketing Institute

OCTOBER 1, 2010

Web Strategy by Jeremiah Owyang Home About Speaking Research Media Contact Subscribe via RSS Connect with Jeremiah: twitter friendfeed linkedin flickr technorati Connect with Jeremiah on twitter A few years ago, critics said Blogging was a fad. Registration pages go away …much to the approval of consumers.

Social Networks 40

Social Networks Enterprise Management Marketing Websites Work Management 40

markempa

JUNE 13, 2007

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 When InTouch conducts an ideal customer profile workshop for a client, we help them understand favorable trigger events and related implications.

Lead Generation 120

Lead Generation Ideal Customer Profiles Generation Leads 120

markempa

MAY 21, 2007

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 How has working with you helped their business? A simple phone call can generate plenty of useful information.

Lead Generation 120

Lead Generation Ideal Customer Profiles B2B Sales Sales Qualified Leads 120

markempa

MAY 18, 2007

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 I’ve found the most powerful way to foster teamwork and collaboration is to do more frequent and effective meetings. Understand.

Lead Generation 120

Lead Generation B2B Sales B2B Marketing Lead Scoring 120

markempa

JULY 5, 2007

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 But little did he know that his fear of speaking would help him develop a powerful new approach to selling an idea.

Lead Generation 120

Lead Generation Generation B2B Thought Leadership Leads 120

markempa

JULY 7, 2006

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Are there other questions that would help you better prepare for the next action? Further follow-up? Leads for nurturing.

Lead Generation 120

Lead Generation Sales Qualified Leads Generation Leads 120

Convince & Convert

APRIL 1, 2010

The team’s record for the last five years: 2009-10 (14-60) so far 2008-09 (24-58) 2007-08 (22-60) 2006-07 (32-50) 2005-06 (33-49) In fact, the Timberwolves have won a playoff series only one time in their 21 years of existence. The chronically bad Minnesota Timberwolves NBA franchise has this sign in the Twin Cities airport: Bravo.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Online Marketing Institute

JANUARY 4, 2011

And I don’t think I’d be nearly as effective in my recommendations if I wasn’t also an active participant of the social web. This is in the hopes of inspiring some new ideas to help your blog or your client’s blog. Here’s a quick example. and focus my time on creating the best possible content.

Tactics 40

Tactics PR Planning Buzz 40

The ROI Guy

NOVEMBER 4, 2010

Thursday, November 04, 2010 IDC: Economic Buyers, Digital Overload and Sales Enablement Define Marketing for 2011 I just had the pleasure of presenting a webinar with Randy Perry, VP Business Value at IDC. IDC’s most resent customer experience survey of over 200 key IT decision makers reveals that Frugalnomics is indeed in full effect.

Work Management 40

Work Management ROI Marketing Management Marketing Budget 40

Webbiquity

JANUARY 17, 2011

Which social media platforms are most effective at influencing buyer behavior? Americans spent nearly a quarter of their time online on social networking sites and blogs in 2010, up from 15.8 At its current rate, Twitter will process almost 10 billion tweets in 2010. The State of the Blogosphere 2010 by Brian Solis.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Marketing Insider Group

JULY 28, 2011

Much of marketing today is all about using new technologies to drive better decisions, more effective campaigns and more efficient customer support. I asked Jonathan to help answer this question because he knows Marketing Technology from both a leadership and a marketing perspective. . How many “point solutions” do we really need?

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management Tools 100

Hubspot

JUNE 6, 2014

Googling it doesn''t really help -- all the articles are from five years ago, and they all seem to think that trend is all the rage. Well, we figured we''d help you set the record straight. Here''s what a #FollowFriday tweet was supposed to look like: It''s descriptive, helpful, and personalized. 3) LinkedIn Events.

Trends 28

Trends Ad Exchange Paid Search Agency Facebook 28

Convince & Convert

MARCH 16, 2010

Twitter lists can help in this regard, but many Twitter power users lament that the way they use the service is forced to change significantly as their own Twitter connectivity increases. Twitter’s role as a conduit for the Zeitgeist is unrivaled, and it has almost single-handedly ushered in the era of real-time search, and social CRM.

Social Media 124

Social Media Media Paid Content Webinar Metrics 124

Webbiquity

MAY 14, 2013

500 companies maintaining corporate blogs has dropped for the first time since 2007. 33 Ways to Get Help For Your Blog (Without Breaking the Bank) by Heidi Cohen. 10 Valuable Ideas to Help You Find Time to Blog by MyBeak Social Media. Reporting that “the number of Inc. Did you hear that? IT DROPPED! 43% of U.S.

Resources 100

Resources Tips Blogger Social Media 100

Hubspot

MARCH 3, 2020

In this blog post, we're going to mark the beginning of a new decade by venturing back in time to 2010 and showing you ten-year comparisons of six of the oldest and most popular social media platforms. 6 Social Media Platforms in 2010 vs. 2020. In 2010, Facebook grew from 400 million to just over 600 million active users.

Social Media 101

Social Media Media Advertising Agencies Paid Search Agency 101

Single Grain

JULY 21, 2020

The SaaS company takes care of the maintenance costs of running the software, which cuts down a significant chunk of expenses, making SaaS software cost effective and user friendly. History: Dropbox was founded by MIT students Drew Houston and Arash Ferdowsi in 2007 after Drew constantly forgot to bring his USB flash drive to class.

CMS Development 94

CMS Development Enterprise Management Work Management Marketing Automation Services 94

Webbiquity

NOVEMBER 28, 2011

Content Sharing Trends in 2010 [Infographic] by Pamorama Pam Dyer reports on data from AddThis showing the top methods for sharing information from more than 300 options. companies are currently using blogs for marketing purposes, up from 29% in 2009 and just 16% in 2007. .” Nearly a quarter prefer video content to text.

Paid Content 100

Paid Content Social Media Statistics Paid Search Agency 100