How to put the "Viral" in B2B Marketing Viral Campaigns?
Ambal's Amusings
MARCH 18, 2010
It’s thinking about how you can leverage the Groundswell – garnering attention in viral/social channels but then linking this engagement back to more traditional nurturing channels. Prior to Tippit , Craig was a consultant helping venture-backed Silicon Valley startups build their inside sales and lead generation teams.
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