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5 Ways B2B Marketing Professionals Can Leverage Social Media

Adobe Experience Cloud Blog

As I wrote way back in 2007, there are plenty of things wrong with social media for B2B marketing. Social media tools like Twitter and blogs (it's frequently forgotten blogs are social media ) are becoming standard in the toolboxes of B2B marketers. Build a rock-solid reputation.

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How to put the "Viral" in B2B Marketing Viral Campaigns?

Ambal's Amusings

In my opinion, that’s a successful B2B campaign due to a viral response. It’s thinking about how you can leverage the Groundswell – garnering attention in viral/social channels but then linking this engagement back to more traditional nurturing channels. Marketo's Modern B2B Marketing. via Beth Harte).

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Blogs are Becoming the New Front Door for Prospects: Is Yours Open?

Online Marketing Institute

" Jon Miller, Marketo Learn More Recent Comments Kirk Taylor : That’s great advice for anyone writing a blog. While judging our Viral and Social Marketing Hall of Fame entries earlier this month, I reviewed several strong entries from B2B marketers that cited impressive statistics for their company blogs.

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