2007 2009 Content Relevance White Paper 
WriteSpark
NOVEMBER 11, 2008
Content Marketing. White Papers. If you are involved in such a program, or if you simply have the responsibility for working with customer references and success stories, you will likely benefit from an upcoming event: The 2009 Customer Reference Forum. White Paper Writer. Case Studies. Social Media.
Industrial Marketing Today
MAY 18, 2010
Home Marketing Matters About Contact B2B Marketing Store Company Website Top 10 Clichés to Avoid in B2B Marketing Content by Achinta Mitra on May 18, 2010 in B2B Marketing Collateral , Content Marketing , Industrial Marketing Strategies You can find plenty of clichés used (overused?) in B2B marketing content.
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markempa
AUGUST 17, 2007
« Webcast: Closed-Loop Lead Generation & Management | Main | Off topic: Response to meme - 8 Random Things About Me » Content ideas for lead nurturing and tactics to use When it comes to lead nurturing , I find that many marketers get stuck because they lack enough good content to do it consistently.
Online Marketing Institute
NOVEMBER 4, 2010
So what is it about some content syndication programs that create leads that sales reps don’t want? In today’s economic climate, content syndication is one of the lowest risk lead generation vehicles there is. With all this going for it, why then isn’t content syndication a slam dunk success?
Industrial Marketing Today
JUNE 12, 2010
ThomasNet study, 2006) For IT solutions in excess of $50,000, the most wanted data in the early stage awareness was price ( Source: Joint study done by MarketingSherpa and Enquiro , 2007) Today, a majority of industrial buying decisions begin online. This white paper aims to change that perception of them.
Ambal's Amusings
OCTOBER 12, 2009
ClickLaunch is ClickDocument's platform for launching new and exciting eBooks, books and white papers. 42 content marketing tactics, over 50 case studies and hundreds of resources - The Content Marketing Playbook: 42 Ways to Connect with Customers is packed with lots of ideas to execute on your content strategy.
markempa
JUNE 8, 2005
When I visited their so called “thought leader” section, it contained just a few ‘white papers’ which required user registration to download. Using thought leader content as a lead generation tool Content is king in demonstrating your thought leadership and expertise. It must be relevant!
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